Customer Centric Selling

JUNE 24, 2015

After graduating from college, IBM spent a year teaching me about computers for the SMB market, business fundamentals and selling skills. I’ll never forget the advice he shared after assigning my quota and territory: Call high, stay high and don’t lead with product. Some scotch was involved and ultimately the epiphany came.

Epiphany 40

Epiphany Territories Call-back Small Business 40

Adaptive Business Services

AUGUST 2, 2017

A prospecting epiphany. The business that I went back into was one that I loved but, I had not been in that market, even as a sales manager, for three or four years. I sectioned the territory off on a map and spent weeks driving and taking notes which I then carefully added to my CRM.

Epiphany 48

Epiphany Real Estate Construction Cold Calling 48

Openview

NOVEMBER 20, 2017

As part of our recent Go-to-Market Forum, I had the opportunity to sit down with sales leader, Mike McGuinness , and pick his brain about his best advice for successfully scaling enterprise sales organizations. How do you manage year-to-year territory adjustments as your company grows? It can’t change overnight. It never ends.

Scale 72

Scale Enterprise Enterprise Hiring 72

Mindtickle

MARCH 24, 2022

Alice : I think that I had an epiphany. I’ve always really focused on the CEO, but I had positioned myself in the market more as a sales generalist because I think I didn’t understand, I was growing and learning, and that’s what I did. Marketing is from hello to I’m your loyal customer.

Sales Leadership 52

Sales Leadership Hiring Call-back Cold Calling 52