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How Can I Use Local Events to Sell to Small Business?

BuzzBoard

Understanding the Importance of Local Events in Selling to Small Businesses For those of you in the sales department of a digital marketing agency, selling to small businesses may seem intimidating. However, there’s a secret weapon you might be overlooking: local events. Begin networking at your next local event.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. From event planning to trade show design, there’s a little something for everyone. Keep reading for our favorite event marketing blog posts!

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How to Plan a Virtual Event That Generates Leads in 4 Easy Steps

Sales Hacker

The cancellation of industry events from the COVID-19 crisis poses a real problem to salespeople who rely on events-based marketing. In the tech sector alone, the direct losses from the cancellation of just 10 events are more than $1.1 Many companies are canceling events or postponing them until after the crisis is over.

Lead Rank 127
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Employee study: Daily progress is what drives motivation the most

Selling Essentials RapidLearning Center

Savvy managers are well-acquainted with the tactics that motivate employees — such things as recognition, rewards, access to resources, training and development opportunities, and chances for promotion. Catalytic events: for example, being given resources or training that could trigger higher performance, and. & Kramer, S.

Study 52
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Sales Qualification Isn’t an Event - It’s a Process

Pointclear

But if—like most of the companies I work with—you’re selling complex, high-value solutions with multiple stakeholders involved in the decision process, qualification isn’t an event—it’s a continuous process. The only practical option is to see qualification as a continuous process, and not as a singular event. Requalify at Every Stage.

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Hey Sales Manager, Get Your Head Out of That Spreadsheet

No More Cold Calling

That means enhancing and reinforcing their sales skills, budgeting for them to attend conferences and business events, brainstorming before prospect and client meetings, conducting joint calls, and ensuring clarity around accountability. The job of a sales manager is to provide reps with the tools to succeed. million per manager.

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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

What you’ll get at ELG Con: Case studies from companies like Data, Cloudera, and more. ELG puts less strain on your team because partners can provide additional data, resources, and opportunities, meaning less time is spent chasing low-quality leads. Early-bird tickets expire next week. A chance to tour (and maybe even race on?)