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ZoomInfo’s 12 Best B2B Tips for Holiday Season

Zoominfo

So whether you’re expanding into new territory, prepping for next year’s round of new hires, or deploying marketing campaigns, following these B2B tips and tricks will help your B2B efforts during the holiday season. Crush Your Software Sales Demo and Convert More. Read more: Best Practices for Software Sales Demos.

B2B 237
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The Need for Speed: Intelligent Lead Routing Means Faster Prospect Connections

Zoominfo

The stellar outcomes of Kaseya’s adoption of intelligent routing speak for themselves: 50% reduction in lead follow-up time Higher sales rep productivity A 5% increase in lead retainment Streamline complex operations Integrate offers a software solution that helps high-growth enterprise companies with demand marketing.

Lead Rank 130
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The Shifting Sands of Selling Tech

Sales and Marketing Management

Our company, like others, canceled plans to participate in near-term trade shows only to learn that all 2020 events were soon to be canceled as well. Then, during the summer, we launched a new series of events that were shorter, 20 to 30 minutes long, and focusing on broader industry topics. Virtual Events.

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How to Create a Targeted B2B Customer Profile

Zoominfo

A buyer persona is: Marie from North America who often deals with delays in the supply chain due to tech stack incompatibility, while her procurement team spends $10,000 a year on supply chain software. Let’s say your company sells accounting software that specializes in advanced finance analytics. Collaborate with your sales team.

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

These companies had major events – new planned projects and partnerships, rounds of hiring, mergers and acquisitions, funding events … all “triggers” that predict ideal buying conditions. When you understand the types of events that precede spending, you can look for them in the future. For sellers, context is everything.

Company 156
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Why You Should Switch to Continuous GTM Planning

Sales Hacker

and other unpredictable events. When the plan is in alignment with execution, your territories remain optimized and sellers are focused on the best opportunities. Furthermore, transparent territories and quotas keep sellers happy. Others rely on out-of-box GTM planning software. Sales faces a revolving door of change.

Hiring 85
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5 Ways Sales Teams Can Use AI to Sell Into New Industries, According Eternal Works' CEO

Hubspot Sales

That’s why branching into new territory is more important than ever. Imagine you are the founder and manager of a company that once sold project management software to IT companies, but now, you’re expanding your focus to marketing agencies — specifically catering to internal marketing teams. Don’t worry.