article thumbnail

Sales Leadership: Climbing Mount Everest

Your Sales Management Guru

Sales Leadership: Climbing Mount Everest. Climbing Mount Everest takes skills, plans, a strong team and luck. Acumen Management Group Ltd. But it’s how people work together that matters the most-just as it does in business. If you want to learn more, check out the book: “Into Thin Air” by Jon Krakauer, an adventure consultant.

Everest 58
article thumbnail

Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

Having that control means that when Validity does partner, it’s to work with leading inbox providers, such as Verizon Media Group, to provide exclusive capabilities like View Time Optimization. Validity’s Everest is built on top of the innovation legacies of Return Path and 250ok – two giants in the email marketing industry.

Everest 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ethical & Exceptional Email: How to Rank Top for Both

Appbuddy

Manager at The Rank Group, is one of these marketers, and she joined us recently for a fascinating webinar on this topic. Sarah took us through the journey The Rank Group has been on to achieve this: It starts with data, and the technology to harness it effectively. Sarah Hawkes, Senior?MarTech?Program?Manager

Everest 52
article thumbnail

Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

Having that control means that when Validity does partner, it’s to work with leading inbox providers, such as Verizon Media Group, to provide exclusive capabilities like View Time Optimization. Validity’s Everest is built on top of the innovation legacies of Return Path and 250ok – two giants in the email marketing industry.

Everest 52
article thumbnail

4 Surprising Data Points Email Marketers Should See Before Black Friday

Appbuddy

Next, we segmented the groups with higher hard bounces vs. lower hard bounces. Whereas senders with lower bounce rates (<2 percent) see measurably higher inbox placement rates, 13 percent higher than the former group. To learn more about what Everest can do for you, schedule a demo with our team of experts today.

article thumbnail

Google Announces General Availability of BIMI in Gmail

Appbuddy

As one of the initial members of the AuthIndicators Working Group – a committee of companies helping to develop the BIMI standard – Validity has been deeply involved in Google’s BIMI pilot. We provide the tools you need to manage both DMARC and BIMI within our Everest platform.

Google 52
article thumbnail

Email ROI: Many Happy Returns

Appbuddy

Walgreens calculates ROI at a database level, using control groups to establish revenue effectiveness and providing granular reporting at campaign level. Finally, to learn more about how Everest can help move the needle for your email program’s ROI, reach out to us here to set up a demo today.

ROI 52