Appbuddy

OCTOBER 6, 2020

How to Avoid Spam Traps. While there are services out there claiming to capture spam traps by keeping a running list of known spam trap addresses they’ve uncovered in the past, this cannot be 100% guaranteed just with the nature of how spam traps work. For more tips on how to monitor spam traps and blocklists, check out this blog.

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Mindtickle

MARCH 6, 2016

In this article, we will explore and offer some ideas on how to create an engaging and captivating landscape for your employees that puts them at the center of the story. Creative Landscape Idea #1: Climb Mount Everest. In this type of scenario, employees will work toward reaching the peak of Mount Everest.

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Appbuddy

APRIL 9, 2021

Understanding how to optimize email content for Dark Mode can help you improve your brand’s subscriber experience, create lasting relationships, and increase the customer lifetime value. How does it work? One way to know how your email will render is to see the creative with Dark Mode disabled and enabled.

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Appbuddy

JUNE 2, 2021

Addressing these challenges is everything we had in mind when we built our Everest email intelligence platform. Everest provides true 360-degree performance visibility, eliminating all the blind spots we’ve described above. on 17th June with the DMA’s Tim Bond and Trainline’s Alex Fadahunsi.

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Appbuddy

JULY 27, 2021

” Guillaume and Stéphane provided a wealth of practical advice on how to achieve this: Build a strong sender reputation (IP and domain) through consistent use of display names, domains, and email headers. Marketers who would like to benefit should schedule a demo to look at Everest , Validity’s all-in-one email marketing solution.

Email Marketing 52

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Mindtickle

MARCH 7, 2016

In this article, we will explore and offer some ideas on how to create an engaging and captivating landscape for your employees that puts them at the center of the story. Creative Landscape Idea #1: Climb Mount Everest. In this type of scenario, employees will work toward reaching the peak of Mount Everest.

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Appbuddy

JULY 14, 2022

Since this area can be technical and somewhat confusing, let’s dive into some important considerations for email marketers formulating a domain strategy—including which domain type to choose, how to use your domain to reinforce your brand, and how to protect your domain from cyber threats. . What is a domain name? .

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Appbuddy

NOVEMBER 30, 2021

Here’s how to create your SPF record: . The post How to Build Your SPF Record in 5 Simple Steps appeared first on Validity. SPF authenticates a sender’s identity by comparing the sending mail server’s IP address to the list of authorized sending IP addresses the sender publishes in the DNS record. For example, v=spf1 ip4:1.2.3.4

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Appbuddy

AUGUST 22, 2022

This limits insight into who is opening messages and how to tailor the subscriber experience afterward. . In the example below, Disney prominently features a countdown timer to show the subscriber how much time they have left to take advantage of a free shipping promotion. . Automate .

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Appbuddy

JUNE 23, 2022

We’ll cover how to use SPF to prevent email fraud, protect your brand reputation, and boost your email deliverability. Find out how to do so here. . The post How to Explain SPF in Plain English appeared first on Validity. At Validity, we’re all about clarity. Best of all, we’ll do it in plain English. .

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Appbuddy

MAY 20, 2021

How to improve email sender reputation. So, if you have hit rock bottom at an MBP, how can you improve your email sender reputation? This article should provide a good idea on how to sunset older addresses. Authentication results – Domain-based alignment. ARC headers. Message body URLs. Message content. X-headers – added by ESP.

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Appbuddy

DECEMBER 23, 2021

How to Grapple with Apple . See how Everest, Validity’s email success platform, can help. . It’s been a busy year of blogging, as we worked hard to cover topics including MPP, peak sales season, and everything in between. . We hate to play favorites, but the readers have spoken. Looking for more guidance to navigate MPP?

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Smooth Sale

MARCH 3, 2020

Over time, we learn how to deal with the stressful circumstances to move past tough times. The learning curve was seemingly more treacherous to me than climbing Mount Everest. Not every encounter is a win, but it provides experience and insight on how to improve. But, the stress can make all of the above easier said than done.

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Appbuddy

FEBRUARY 13, 2023

This email providers readers with gift ideas, suggestions on how to celebrate with their besties, and even a blog article that explains the “holiday” in more detail. She’s a big fan of Validity Everest to make sure her business-critical emails make it to customers’ inboxes.

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Appbuddy

APRIL 13, 2021

Many of their most effective tactics (address validation, proactive data hygiene, and spam trap monitoring) are fully supported by Validity solutions like Everest. We’ll be dissecting the most interesting findings and coming up with creative ideas for how to harness them as new email engagement opportunities. Don’t miss it!

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Appbuddy

APRIL 13, 2021

Many of their most effective tactics (address validation, proactive data hygiene, and spam trap monitoring) are fully supported by Validity solutions like Everest. We’ll be dissecting the most interesting findings and coming up with creative ideas for how to harness them as new email engagement opportunities. Don’t miss it!

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Appbuddy

DECEMBER 21, 2020

.” This concept isn’t new, Yahoo’s disposable addresses have only been around for a few years, so hopefully this blog can be a good resource to learn what exactly are secondary and disposable email addresses, how they can hurt your reputation, and how to avoid attracting those addresses in the first place.

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Mindtickle

DECEMBER 16, 2021

And for sales enablement teams, using your existing platform means that, instead of spending time figuring out how to set up and build everything in a new event point-solution, you can focus on designing the content itself, finding the best speakers, and creating the most impactful session content possible.

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Appbuddy

FEBRUARY 2, 2021

Around the world, we’re the most trusted name in customer data quality, and thousands of organisations rely on Validity solutions like Everest and DemandTools to manage their customer data and make confident decisions that drive more leads, sell more products, and deliver continued growth. Want to learn more?

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Appbuddy

MAY 4, 2022

Instead, senders should consider an email success platform like Everest , from Validity, to easily monitor deliverability and reputation. . To learn how to improve your email deliverability in just a few minutes, read Validity’s “ 5 Minute Guide to Email Deliverability.” . These metrics can be difficult to track manually.

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Appbuddy

JULY 16, 2021

Data from Validity’s Everest platform shows that the most popular MBP is Gmail with ± 40% of global market share, followed by Microsoft, Yahoo, and AOL (all ± 20% , respectively). Learn more about how consumers think about the marketing emails they receive by downloading a copy of our Consumer Email Tracker report.

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Sales and Marketing Management

JULY 13, 2019

I should know – before I learned how to manage sales teams, I was a salesman. If you don’t know how to guide them, top salespeople will chase their definitions of success, which can come at the expense of the team’s goals. How to Plan Better Experiences to Motivate Sales. They felt heard, led and inspired.

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LeadFuze

JANUARY 9, 2024

As online shopping becomes more ingrained in our daily lives, understanding how to harness this e-commerce opportunity can make a significant difference. How can e-commerce increase sales? FAQs in Relation to How to Capitalize on Ecommerce Growth How do you capitalize e-commerce? How can e-commerce increase sales?

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Appbuddy

JULY 29, 2021

However, DKIM doesn’t tell MBPs how to treat a message if the signature can’t be validated. Once there is sufficient data within Everest, you will receive a DMARC Compliance rating, which is calculated by the volume sent from your sending domains that authenticates with SPF and/or DKIM and aligns domains with the visible “From” address.

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Tony Hughes

MARCH 4, 2018

You'll break the fourth wall and find new goals, summiting Everest only to find K2 laughing in your face. How To and List Titles outperform even the most outrageous shocking title as they give readers subconscious permission to "snack" some key takeaways in your content. Set goals that scare you; big, bold, wild, hairy and audacious.

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Appbuddy

FEBRUARY 25, 2021

This won’t be reflected in a delivery rate, so this is a great time to use advanced metrics provided by a tool like Everest to ensure your email is performing the way you believe. The post How to Explain Email Sunsetting to Your Boss appeared first on Validity.

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Appbuddy

DECEMBER 29, 2021

This tag tells mailbox providers how to handle messages that fail DMARC authentication and alignment checks. If the value doesn’t exactly match “DMARC1” or the v: tag is not listed first, the reciever will ignore the entire DMARC record. Example: v=DMARC1 . p: Requested Mail Receiver Policy.

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Appbuddy

SEPTEMBER 21, 2022

What your subscribers do with your emails (whether they open, click, or delete without opening, move between tabs, or report as spam) trains Gmail how to filter and display messages. Read our tips on how to get better Gmail deliverability. Tabs is a good example of machine learning in action. Authenticate your emails.

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Sales Evangelist

FEBRUARY 2, 2020

How To Rapidly Grow Your Sales Through An Effective Message & A Powerful Sales Script A message and a powerful sales script are important to rapidly grow your business. The story could be as simple as how you met your spouse to how you tried and failed to climb Mount Everest. Hence, China Success Institute was born.

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Appbuddy

OCTOBER 19, 2022

How to run a Gmail blocklist check. How to request Gmail blocklist removal. Double opt-in. Be proactive about keeping your list clean by having subscribers opt-in at the point of acquiring their email, and again with a follow-up confirmation email. Even good senders can end up on Gmail’s blocklist.

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Appbuddy

NOVEMBER 23, 2021

BriteVerify helps ensure email lists remain high quality, Sender Certification preserves their inbox placement rates, and the Everest email success platform provides the new data points needed to identify and manage Apple Mail users. The post Apple MPP: How to Defy Email Gravity on Black Friday and Beyond appeared first on Validity.

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Appbuddy

SEPTEMBER 24, 2020

For more insight on how to get started with an effective triggered email solution, check out this blog. Together with your ESP data, Validity’s Everest can offer you the most complete picture of your program’s performance. Step III: Create Testing and Implementation Plan. If you need any more help, let us know.

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Sales Hacker

JANUARY 16, 2020

The salesperson in a PLG company is like a sherpa on Everest. The entire team needs to talk about the product led growth culture and think about how to build a sales team that fits. Getting to the top of Everest isn’t easy. You only meet the sherpa once you make it to basecamp. The reality is, the culture often needs to change.

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Appbuddy

DECEMBER 15, 2020

The post How to Provide Value Without Providing Discounts appeared first on Validity. Marketers creatively using email to benefit customers have far more reasons to get in touch more often, creating a more loyal and engaged customer base without needing to eat into hard-earned profit margins.

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Appbuddy

APRIL 14, 2022

How to get started . We’ve spoken with dozens of email marketers about this topic, and they’ve offered solid advice on how to implement accessibility initiatives from the ground up. . Clever technology like predictive eye tracking also helps senders understand how subscribers navigate their emails. .

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