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This Year’s Most-read Articles on Distribution Pricing Journal

Distribution Pricing Journal

Many distributors manage their rebates through manual processes, general purpose software, or a combination of both. Even distribution companies – long held up as examples of companies who require large amounts of on-premise work – have turned to remote and hybrid work for certain types of employees.

Journal 52
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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

Harvard Business Review foretold this problem in that old article, noting that installing and using automation tools “requires expertise in technology (computers, data communications, and software) as well as in marketing and sales.”. They learned to use the software better. For a long time, few people could complete that punch list.

Marketing 252
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Building an office culture without the office

Sales and Marketing Management

None of us really knows how this movie will play out if it continues like this for much longer,” KIND founder and CEO Daniel Lubetzky told The Wall Street Journal recently. An early and well-known example is the list of 10 core values that employees of online retailer Zappos helped create and that was posted online in 2006.

Journal 156
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A customer’s casual remark could be a relationship-wrecking ‘iceberg’

Selling Essentials RapidLearning Center

For example, “I really like the power of the software you designed for us. For example, say: “You said the interface could be more intuitive. So, going back to our original example, what if you had treated Jane’s comment about the new technology as a conversational iceberg? Journal of Social Psychology, Vol.

Journal 52
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A customer’s casual remark could be a relationship-wrecking ‘iceberg’

Selling Essentials RapidLearning Center

For example, “I really like the power of the software you designed for us. For example, say: “You said the interface could be more intuitive. So, going back to our original example, what if you had treated Jane’s comment about the new technology as a conversational iceberg? Journal of Social Psychology, Vol.

Journal 52
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The Age of Automation for Sales and Marketing is Here

Zoominfo

A Lack of Training Harvard Business Review foretold this problem in that old article, noting that installing and using automation tools “requires expertise in technology (computers, data communications, and software) as well as in marketing and sales.” They learned to use the software better.

Marketing 130
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Why it pays to get all tangled up with your customers

Selling Essentials RapidLearning Center

High vs. low switching costs If you’re selling highly differentiated and/or complex products, the switching costs for your existing customers are naturally high: For example, for someone buying an enterprise software solution, switching could mean costly downtime or lost data. Journal of Services Marketing 1998 (12):177-194.