3 Ways to Minimize or Marginalize Objections – Sales eXecution 240
The Pipeline
FEBRUARY 24, 2014
This did not eliminate the usual objections, but it marginalized a big hurdle, and allowed the conversation to move past it easily, and allow it to unfold in more familiar ground. I have helped (provide example) increase margins by 6%, – or – increase turnover by 8%”, etc.
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