Zoominfo

MAY 21, 2020

They’re a critical part of personalized prospecting and account-based strategy. And we’ve got examples. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. Effective cold email outreach means to find something your prospect values—and something you have in common.

Examples 264

Examples Account Based Marketing Decision Maker Ideal Customer Profile 264

Vengreso

JANUARY 28, 2022

Sales engagement is all about connecting with your potential customer or prospects to build a relationship and hopefully move them closer to wanting to buy from you. My interactions with my #prospects have been easier after I read this article and applied the tips and #SalesTools for engagement recommended here. Click To Tweet.

Examples 123

Examples Strategy Lead Rank Lead Scoring 123

Sales Hacker

NOVEMBER 3, 2022

Which is why today’s winning leaders implement strategies that accelerate pipeline and empower their reps to find success, no matter where the sale occurs. Consider activities like booking a deal with a prospect, getting an email reply from one of your sequences, or simply connecting with an ABM lead on LinkedIn. One easy fix?

Examples 85

Examples Strategy Face-to-face Lead Rank 85

Apptivo

FEBRUARY 7, 2023

Strategies for sales automation 5. CRM platforms, email and marketing automation software, and sales forecasting and reporting tools are some common examples of sales automation tools. Time to shift salesman’s focus towards high-value activities like making meaningful connections with prospects and closing deals.

Sales Automation 52

Sales Automation Examples Lead Rank Strategy 52

No More Cold Calling

FEBRUARY 13, 2020

Put people before technology in your prospecting. Digital isn’t a sales strategy, hope is not a strategy, referrals are not a strategy, marketing is not a strategy. Sales strategy isn’t yours or mine. It’s your company’s strategy for attracting customers. For example, President John F.

Webinar Metrics 339

Webinar Metrics Strategy Cold Calling Customer 339

Janek Performance Group

APRIL 2, 2024

A pillar of success for any sales organization is an effective business development strategy. However, merely having a strategy isn’t enough. Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy. And this often begins with prospecting.

Webinar Metrics 62

Webinar Metrics Top of Funnel Strategy Analysis 62

Janek Performance Group

APRIL 10, 2024

In the competitive landscape of B2B sales, effectively qualifying prospects is paramount. That’s why it’s a central element of our recent webinar, Turbocharging Business Development Strategies. There, we looked at key indicators to assess before passing prospects to sales. And, if so, is the prospect worth your time and effort?

Lead Rank 62

Lead Rank B2B Ideal Customer Profile Lead Scoring 62

Hubspot Sales

AUGUST 21, 2023

There's a whole world of untapped potential around you — prospects you know would benefit from your product or service. We’ll also see some ideas and examples to help guide yours. I designed this example business proposal using Canva.) Here's an example of what a business proposal template looks like when done right: 2.

Proposal 98

Proposal Examples How To Social Media 98

Zoominfo

JUNE 30, 2019

We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives. With the rapid transition to digital-only marketing strategies, the concept of a “listening center” or a “social command center” isn’t new.

Examples 208

Examples B2B Marketing Inbound 208

Zoominfo

JANUARY 15, 2021

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. It’s that time of the year when new objectives drive marketing teams to come up with strategies and initiatives to reinvigorate lead generation efforts.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. What is a Sales Strategy? What makes a sales strategy effective?

Strategy 130

Strategy Lead Rank Lead Scoring Hiring 130

Zoominfo

SEPTEMBER 25, 2019

Direct mail is one of the very first outreach strategies employed by businesses. We sent packages to 50 of our top prospects, with each package containing a mini-toolbox. As we said earlier, not every outreach campaign is a winner — and our next example is one that didn’t pan out as well as we hoped. Let’s get into it!

Direct Mail 182

Direct Mail Paid Content Campaigns Examples 182

Zoominfo

MARCH 9, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Demand Generation Targets Paid Content 225

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service. Lead Scoring.

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

Crunchbase

AUGUST 20, 2021

Cold prospecting, the practice of reaching out to potential customers who are unfamiliar with your product, is a common sales tactic. The ultimate objective of cold prospecting is to encourage the prospect to become a customer or client after setting up an initial meeting. What to include in an effective cold prospecting plan.

Ideal Customer Profile 105

Ideal Customer Profile Prospecting Strategy Decision Maker 105

DiscoverOrg Sales

NOVEMBER 27, 2018

They’re a critical part of personalized prospecting and account-based strategy. And we’ve got examples. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. Which situations are appropriate for this type of prospecting? When your prospect is a decision maker.

Examples 220

Examples Account Based Marketing Decision Maker Account 220

The Sales Hunter

MARCH 14, 2013

For years I’ve collected and saved examples of good and bad emails. The example below is an email a friend sent to me. (I’ve The company sending this email was looking to help the prospect recruit partners. Bad Email Example: Subject Line: Recruiting Your Channel Partners. Dear Jim-. Mobile friendly.

Examples 202

Examples Prospecting Email Marketing Google 202

PandaDoc

APRIL 17, 2024

An analysis of the demographics of these high-value customers helps you target prospects. Let’s look at some examples of how different individuals might utilize ACV. To make this clearer, let’s look at an example. Calculating ACV can highlight higher-value customers and so help refine your sales strategy.

Examples 52

Examples How To Retention Revenue 52

Zoominfo

FEBRUARY 17, 2021

Want prospects to respond with lightning speed? The triple touch is a tactic that salespeople use to engage prospects. The ‘touches’ include contacting the prospect three different ways, each time building trust, getting on their radar, and moving them further into the sales funnel. . What is the Triple Touch in Sales?

Prospecting 237

Prospecting Top of Funnel Decision Maker Sales Qualified Lead 237

The Digital Sales Institute

NOVEMBER 26, 2020

Sales Techniques Examples. Sales techniques examples for an ever changing world to which all salespeople now find themselves selling into. Sales Techniques Examples. These sales techniques examples are designed to provide food for thought. There is no doubt that selling today is highly competitive. Solve Problems.

Examples 100

Examples Ideal Customer Profile ACT Sales 100

Zoominfo

JANUARY 19, 2021

Let’s get into the importance of landing page content marketing, and how to build them for your digital marketing strategy. Although increased revenue is the ultimate objective, you can’t forget the end goals for landing page strategies are increasing traffic and conversion. An example of a landing page design.

Marketing 246

Marketing Prospecting Top of Funnel Segment 246

Zoominfo

JUNE 28, 2023

That’s where a go-to-market (GTM) strategy comes in. What is a Go-to-Market Strategy? In this context, a GTM strategy includes defining the target audience, messaging framework, marketing channels, offers, and sales plays your teams will run to convert prospects to leads and leads to customers.

Ideal Customer Profile 130

Ideal Customer Profile Strategy Lead Rank Marketing 130

BrainShark

AUGUST 31, 2023

Enablement tools and strategies equip teams with the training, coaching and content they need to be successful. So with that in mind, here are 5 reasons why sales enablement is important for your organization’s long-term success, along with examples of good sales enablement in action. Example: Assessing sales readiness.

Sales Enablement 62

Sales Enablement Examples Coaching Channels 62

Gong.io

JULY 5, 2022

Then, we‘ll discuss how you‘d actually go about using it in practice, and share a few helpful examples to illustrate. A B2B sales funnel is a stage-by-stage model that depicts how B2B prospects move through the buying process. Let‘s say, for example, you use a B2B sales funnel model with the following stages: Awareness.

Top of Funnel 133

Top of Funnel Funnel Examples B2B 133

The Sales Hunter

JULY 30, 2019

Ask salespeople what their number one issue is and you’ll probably hear, “getting good prospects.” So what does it take to successfully prospect? Have a dedicated time on your calendar to prospect. The most successful salespeople are those who commit their time to prospect and stick to it. Qualify quickly.

Prospecting 210

Prospecting Sales Qualified Lead Social Media Lead Rank 210

Zoominfo

MAY 9, 2021

Now, imagine two prospects working for different organizations. On their way to work, both prospects see your company’s billboard and think to themselves, “Hmm, I should check that product out.” Each prospect visits your company’s website. Neither prospect converts. One business is an ideal fit. Not so much.

Ideal Customer Profile 147

Ideal Customer Profile Google Analytics Strategy Google 147

Act!

APRIL 16, 2024

Virtual sales teams allow organizations to optimize costs, hire the best sales talent worldwide, and engage with prospects in different time zones. In this article, we’ll discuss some of the main challenges in running remote sales teams and strategies for effectively handling them.

Strategy 52

Strategy Hiring Top of Funnel Face-to-face 52

Zoominfo

AUGUST 3, 2022

Creating a global sales strategy is one of the most important and challenging exercises for a business. Through trials and tribulations, we accumulated a playbook of dos and don’ts to keep in mind if you want to build a successful international sales strategy.

Hiring 130

Hiring Webinar Metrics Strategy Intent Signal 130

Hubspot Sales

SEPTEMBER 21, 2020

Whether you're new to sales or a seasoned salesperson, you know that sales strategies vary depending on the deal you're trying to close. For example, suppose you're selling technical software. For example, are you going to be speaking to the IT team that will troubleshoot your software? Complex Sales Example.

Examples 122

Examples Insurance Insurance Sales Cycle 122

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service.

Lead Generation 177

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 177

Zoominfo

APRIL 23, 2021

ZoomInfo’s recent webinar, Automation: The Secret to Next-Level Go-To-Market Strategy , highlighted why automation powered by data is a proven tactic to accelerate win rates and better enable go-to-market plays. The timeless case for automation. 1: The funding play. Triggering event: A small company secures a round of funding (check).

Webinar Metrics 242

Webinar Metrics Strategy Marketing Scale 242

BuzzBoard

JANUARY 2, 2024

One strategy that has proven to be a game-changer is hyper-personalization. In this article, we’ll explore the best examples of using hyper-personalization in the digital advertising realm. The Next Step: Catching on the Best Examples of Hyper-personalization Usage Hyper-personalization goes beyond conventional targeting methods.

Examples 52

Examples Advertising Advertising Marketing 52

Zoominfo

OCTOBER 13, 2023

Launching a go-to-market strategy in Germany can be tricky due to the complexity of local regulations and guidance. For example, signing up to a mailing list on a website is the first action, and affirming that consent through a confirmation email link is the second action. Double opt-in is a two-stage process.

Telemarketing 130

Telemarketing Strategy Intent Signal Inbound 130

Sales Hacker

DECEMBER 1, 2023

Not only has the function grown in popularity but automation has allowed us to increase the volume per rep dramatically which leaves prospects overwhelmed and unresponsive. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? Luckily, there is a better way.

Examples 63

Examples Exercises Outbound Account 63

Hubspot Sales

JUNE 13, 2023

85% of salespeople using AI/automation agree it makes their prospecting efforts more effective. As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI.

Prospecting 117

Prospecting Lead Rank Lead Scoring Sales Qualified Lead 117

Janek Performance Group

MARCH 26, 2024

In sales, a business development strategy is central to understanding and engaging with your customers. Among the myriad of tools and strategies available, one aspect stands out: buyer personas. Recently, Janek Managing Partner Nick Kane hosted the webinar Turbocharging Business Development Strategies.

Buyer Persona 62

Buyer Persona Webinar Metrics Buyer Strategy 62

Janek Performance Group

JULY 26, 2023

One of the most difficult aspects of this is prospecting and business development. In fact, research shows it takes as many as eight calls just to reach a prospect and up to six more to secure a meeting. Recently, Janek Managing Partner Justin Zappulla conducted the webinar Mastering the Art of Prospecting: Key Strategies for Success.

Ideal Customer Profile 62

Ideal Customer Profile Webinar Metrics Prospecting Follow-up 62