Sales Software Purchases & the Jenga Effect

Smart Selling Tools

If you’re reluctant to make sales software purchase decisions – and the investment required to implement them – it’s probably because of the Jenga effect. If your stack is already high, you’ll make decisions to remove and replace software with equal caution for the same reason.

Top Software Verticals to Promote in 2017

Software Business Blog

There are several reasons why the Software and Digital Goods category has long been among the top choices for affiliates when choosing what products to promote: An “evergreen” perception. Software products are updated frequently and new companies come out with winning products all the time.

Trending Sources

Why Software & SaaS Shoppers Abandon Shopping Carts

Software Business Blog

We dug into some studies and spoke with our software & SaaS customers, and this post outlines the main shopping cart abandonment reasons for software & SaaS shoppers we found. For example, to fix an “Invalid signature or link expired!” We’ve all been there.

Is This an Example of Succeeding or Failing at Inside Sales?

Understanding the Sales Force

The salesperson was from Oracle and wanted to know if I was aware of and had seen their CRM software demonstrated. There couldn''t be a better example of just how consistently misguided some of the inside sales experts are.

8 Tips to Consider When Creating Pricing Packages for Subscription-based Software

Software Business Blog

Subscription software revenue is expected to hit $130 billion by the end of this year. Determining the right price and model for your subscription or SaaS offering is one of the most difficult decisions a software business needs to make.

7 Best Practices for Localized Pricing for Software Applications

Software Business Blog

Below is an example for the Turkish market from Kaspersky Lab who have done this right. For example, the cost of support in Japan may be higher than in Europe, which you may need to reflect in your price. Below is an example of how you can do this in Avangate.

Configure Price Quote Software Prevents Order Prevention

Cincom Smart Selling

Configure price quote software makes approving complex sales orders easy and fast. Trust Your Configure Price Quote Software. It Starts with Guided Selling Backed Up by Configure Price Quote Software. For example, you’re not just selling shoes, you are helping people find the shoe that best works for them. The CPQ software utilizes a question-and-answer script that allows the customer to provide all of the necessary information required to make the best choice.

Day With 60 Software CEOs … It’s Still All About Growth

Software Business Blog

I recently had the pleasure of spending a day with 60 Software and Online Services CEOs as part of SIIA’s Deciphering the CEO event.

Persuasive Web Design Techniques – A Must-Have for Software and SaaS-selling Websites

Software Business Blog

Most of the existing web marketing case studies are for industries outside of software. The user behavior, expectations, and motivation factors are totally different when referencing software products and SaaS offerings. Does your website sell software products?

5 Localization Tips for Software and SaaS Companies

Software Business Blog

Learn how to solve the global ecommerce puzzle one local piece at the time, by downloading and reading Avangate’s free “Global eCommerce Strategies in Key Local Markets for Software and SaaS Companies” whitepaper.

Configurator Software Facilitates Effective Risk-Management Processes

Cincom Smart Selling

Configurator software may help to solve key business problems. Configurator software is helpful to both sellers and buyers in mitigating risk by helping both parties in a buying cycle fully understand what the buyer needs and what is being sold to fulfill that need. Game with Configurator Software. Here are some examples: What if …. … Configuration software has the answers to these questions. Configurator software will help you manage risk effectively.

Software and SaaS Sales in 2013: Our Expectations and Predictions

Software Business Blog

Software buyer behavior has shifted over the last few years, and this change has been driven by the rapid adoption of cloud-based services and solutions. Marketing will play a greater role in software sales in 2013. China and India are key examples of this phenomenon.

What’s The Real Cost of a Configuration Error? Three Real-Life Examples of High-Price Mistakes

Cincom Smart Selling

Analysis of the software controlling the flight of the ship revealed some confusion in the assorted telemetry used to report the condition, attitude, speed and altitude of the spacecraft. Some may see citing examples like these as being somewhat over the top. Three Real-Life Examples of High-Price Mistakes appeared first on Cincom Blog. A configuration error, like any other error, most certainly comes with a cost.

Price Optimization Software Means the Price Is Right

Cincom Smart Selling

Price optimization software helps you make sure that the price is right. Price optimization software makes sure that the price is correct not only from a financial standpoint but also from the standpoint of the customer and their perception of value for their market as they see it. Price Optimization Software Works with All Common Pricing Variables. Price optimization software will ensure that the right price is used in any given situation.

3 Steps and 7 Tips to Turn Your Software Products into Subscriptions

Software Business Blog

This is just an example of the current trend of monetizing products and services via subscriptions, which is happening in many more verticals than just software and digital goods. I recently read an article on how shifting to subscriptions has affected Adobe products. Basically, the company saw a decrease in revenues in the short term, but current signs lead to a good prognosis on medium and long-term revenues.

What Does “Customer Success” Mean for Software and SaaS and How Do You Measure It?

Software Business Blog

Continue to emphasize those business outcomes throughout the onboarding process and the customer’s lifetime with you but keep also in mind that businesses and the markets they address aren’t usually static, especially in the software world.

Increasing Customer Lifetime Value for Software and SaaS Subscriptions: A Webinar

Software Business Blog

But another key metric for software companies isn’t always tracked as closely: customer lifetime value (CLV), or the value a customer is expected to bring to a company over time. There are many other creative cross-selling examples given in the webinar.

Heavy Hitter Sales Blog: IT Sales Strategy: Software, SaaS.

HeavyHitter Sales

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. IT Sales Strategy: Software, SaaS & Hardware Sales. Heavy Hitter Sales Blog. Recent Posts.

How to Maximize Free Trial Conversion for Desktop Software

Software Business Blog

Trials are one of the top ways for desktop software companies to acquire new customers. Read on for a summary on maximizing trial conversion for desktop software, or watch the 60-minute webinar. The Trial Conversion Funnel for Desktop Software.

The 8 Buying Considerations CRM Vendors Don’t Want You to Know About

Smart Selling Tools

Like most ad-numbed and ‘spin’-undated consumers, when considering a CRM solution, sales software buyers focus on the usual eye popping standards like price and features, while leaving the most important element a distant third – the one that will keep the system in the ‘go-to’ category long after price and features have faded from memory – and that is use-ability. Tweet Customer Relationship Management.

Vendor 119

How to Pitch Your Software Product to Power Affiliates

Software Business Blog

This is why it is very important to pitch your software products to the affiliates in a way that will make power affiliates really consider your offer and get the things moving in the right direction. For example, a featured emailer sent to an affiliate’s database of 10 million customers should be more productive on a short term than a website listing. Determine their specific needs – see what the power affiliate uses to promote software products online.

Medical sales training – something different vs. more of the same

Sales Training Connection

Today the healthcare industry is a prime example. Technorati Tags: healthcare sales training , medical consummables sales training , medical device sales training , medical sales training , medical software sales training , medicla equipment sales training , medtech sales training.

PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software


A simple example is a lot of the sites are these consumerized IT products that are being built in the Valley today. So I think that’s a really good example. Concluding Thoughts: Consumerized B2B Software & the Resurgence of Field Sales.

Cut the Fluff: How Marketers Got (Back) into the Software Revenue Business

Software Business Blog

For example, there used to be two simple sales paths for software buyers to follow – B2B and B2C. But now, software purchasing paths are expanding in new directions as modern software buyers educate and lead themselves instead of taking direction from sales teams.

B2B 8

Want to sell more? Do This, Not That!

Smart Selling Tools

Let’s break it down using KnowledgeTree —this week’s recommended tool —as an example. My example is more in line with, “Do This, Instead of That, Because This…”. Let’s take a look at another example this time using Postwire.

How to Turn CRM into a Strategic Advantage

Smart Selling Tools

Examples where execution is paramount are: timely follow-up, following-up with the right people at the right time, making every activity count, always being relevant, and making every conversation count (58% of customer loyalty is derived from sales rep interaction).

How To 102

Why Your Focus on Quota is Killing Revenue Growth

Smart Selling Tools

There are similar examples to be found in the world of sales. For example, how much time do your salespeople spend looking for the most relevant sales content to present to prospects? Most organizations live and die by quota.

Quota 131

Cool Companies Interview Series – Zemana

Software Business Blog

After almost a decade, Zemana has evolved from a small team into an award-winning security software provider with a team that pulls hard and always stays together. Regarding Cloud… well, for us, Cloud takes the security software business to another level. For example, our product Zemana AntiMalware is based on anti-malware technology whose engine is based in the Cloud. In the software industry, the biggest challenge is coping with rapid technology changes.

Magic Quadrant for Digital Commerce: Avangate is IN

Software Business Blog

First, the digital commerce software market continues to be on the rise. At Avangate, we are well aware of this and a great example is the ABBYY success story. Deep Focus on Digital Goods and Services Put Avangate on the Map. It’s the Magic (Q) time of the year!

B2C 38

4 Key Takeaways from Avangate’s 2016 Yearly Digital Commerce Benchmark

Software Business Blog

The period between August 2015 and July 2016 indeed saw a number of interesting findings that are both relevant and valuable to software providers around the globe. Consumers of software—from all around the globe—are placing a distinct emphasis on security in their purchase decisions.

5 tools to boost software sales in 2011 | Avangate Blog - Software.

Software Business Blog

Software Business Blog. for software submission. 5 Must Have Actions for Affiliates in 2011 » 5 tools to boost software sales in 2011. Welcome to the Avangate Blog, the place to hang out if you have a software business. When it comes to selling software online, conversion rate is probably the metric with the highest impact on sales. One method is to ask users to give their email address when they download your software. Software Business (64).

4 SaaS Pricing Strategies To Increase Recurring Monthly Revenue

Software Business Blog

While SaaS has many advantages over the traditional software business model, it does come with its own unique challenges. If your software or service has a per-user cost, consider offering a bundled or unlimited premium package.

A/B Testing to Increase Conversion Rates

Software Business Blog

When we go to the doctor, for example, we probably hope that our test results are negative. Sometimes the best tests don’t tell us anything at all. But when we get into things like CRO, we suddenly start hoping for hugely positive outliers, like a 100% lift in conversion rate.

Best Practices for Increasing Trial Conversion Rates

Software Business Blog

In addition to posting your trial on shareware sites, you can strike up partnerships with complementary products, like pairing your PC utility tool with an antivirus software. Absolute Software increased their trial conversion rates by 5x.

Adapting Software Affiliate Models to SaaS

Software Business Blog

Like traditional installed software vendors, software-as-a-service (SaaS) providers are often interested in selling their products through a network of affiliates. Consequently, SaaS affiliates must promote a service, rather than a physical or digital product or software license.

Best Strategies For Upgrading Your SaaS Users

Software Business Blog

Kissmetrics recently analyzed the pricing strategies of 12 SaaS companies, including the A/B testing software for marketers, Visual Web Optimizer. For example, HelloFax allows users to send and receive faxes for free.

Development Of Loyalty Programs Is A Win-Win

Software Business Blog

” That may work offline for something like coffee drinks, but in the online world, it’s likely to be not as effective for software companies. For example, a customer-referral program could be one goal within your loyalty program. Here’s a riddle for you.

The Advantages Of A/B Testing Your Upsell Offers

Software Business Blog

Tweet For example, you can use testing to determine the discount threshold for converting an upsell to the next level of product or service. Determining the optimal price point for a produce or service is one of the biggest challenges for any SaaS company.

4 Ways Email Marketing Can Help Convert Your SaaS Trial Users

Software Business Blog

And send an email letting them know you’ve extended their trial, so that they have more time to use the software and realize its features. Here are some examples of CTA’s to include with your trial email campaign.

Ways To Make Your Customer Feel Valued With Promotions

Software Business Blog

For example, if you are launching a new add-on or feature to your current software, you can offer a discount to beta users. The promotional offer has become a key tool for SaaS businesses and is now used at every stage of the digital commerce lifecycle, from acquisition to renewal.