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10 Great Examples - Customer Service as a Powerful Sales Tool

Understanding the Sales Force

Last week, during my travels to Poland and back, I experienced how companies are using customer service as sales tools. Let's start with two great examples - experiences that make you choose to return for more.

Leading By Example

Partners in Excellence

Every manager knows this, it’s Leadership 101, we must Lead By Example. What much of the literature misses, is that we are always Leading By Example, whether we do so consciously or unconsciously. We want people to use the tools we’ve invested in.

10 Examples of Highly Effective Welcome Emails

Vertical Response

One of the most important tools in your email marketing toolbox is an automated welcome email. To help you create an effective welcome email , we’ll highlight ten effective examples. Write a welcoming note Our first example highlights the importance of a friendly greeting.

Tools and Tips for Outbound Sales Prospecting

Modern B2B Sales

B elow, I’ll share the tools we use as well as some best practices and “out-of-the-box” tactics for outbounding. Let’s dive in: Tools of the Trade. A tool like this is extremely valuable in understanding reporting structures and also current projects and initiatives.

13 Easy-to-Use Tools for Creating Killer Visual Content

Vertical Response

Here are some examples: Turn quotes into an interesting slideshow, post an event announcement on a pretty picture, place stats onto eye-catching graphs, give a blog post title some pizzaz, create an infographic about the history of your biz, create a catchy, custom featured image for a video, etc.

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The Examples We Set, Our People Are Watching

Partners in Excellence

It’s so simple, yet we make so many mistakes: We want our sales people to use the tools and systems we’ve invested in—but we still ask our admins to print out a report, or send us the updated Excel report. Related Posts: Leading By Example Do You Deserve To Be A Manager?

Most Frequently Used Web Tool In My Tool Kit

Fill the Funnel

The most frequently used web tool in my tool kit currently is TimeTrade. As I began writing this series, I lined up a list of the newest, most interesting web tools that I have come across in the last few months.

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8 Easy SEO Tools Everyone Should Use

Vertical Response

To help you ace those SEO efforts, we’ve got 8 awesome tools you should use. So let’s get our SEO tools on! Free Tools. Who doesn’t love a free tool, especially when it also happens to be awesome? . Example of Twitter’s PageSpeed Insights.

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How Technology Has Changed Selling: New Tools, Old Rules

Fill the Funnel

Consider some of the changes that have occurred as a result of technology and tools: Prospect Research. New Tools: Instant availability of everything imaginable about each prospect. New Tools: Getting a direct phone number and email is now only a speed bump at best.

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5 Ways to Improve Customer Retention with Marketing Automation Tools

Salesfusion

For example, you should capitalize on each new cycle as an opportunity to not only re-sell to existing customers but also to cross-sell and/or up-sell to them (this is a valuable frontier, as loyal customers are typically worth up to 10 times as much as their first purchase ).

Fast Track Your Sales with New Tools

DiscoverOrg Sales

Even if you’re the three-time Formula One World Champion Lewis Hamilton of Sales, you still need a top-performing vehicle, or in this case, a serious set of tools, to help you close. These tools are key members of the DiscoverOrg platform’s pit crew.

7 Tips and Tools To Get Out Of Your Sales Slump

Fill the Funnel

Here are 7 tools and tips that can help you get out of your sales slump and hit your numbers by the end of the year. You can enjoy deep understanding of your competitor’s social media progress and engagement by using a tool like Rival IQ.

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One Easy Tool to Improve Sales Efficiency Now

Sales Benchmark Index

Here’s an example of giving a value to a customer''s Strategic Fit. Examples include optimized territory structures and off-loading non-essential tasks. Let the Scorecard tool do the math delivering an overall customer priority score.

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5 Ways to Maximize Google Webmaster Tools for Better SEO

Vertical Response

Google Webmaster Tools is a powerful resource for website owners, webmasters and SEOs alike. Once you’ve set up Google Webmaster Tools , you might be wondering what to do next. If you need basic tips, check out our Beginner’s Guide to Google Webmaster Tools.

On Integrating Social Tools

The Sales Blog

Cold calling still works (as do all of the other methods of prospecting, like asking for referrals, for example). ” These arguments aren’t necessary for their to be value in using the social tools, and they do too much harm to salespeople and sales organizations.

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30 Seconds Matter: How Sales Tools Deliver Revenue Growth

Smart Selling Tools

Linda wanted to get my thoughts on sales tools and the role they play in today’s sales organizations. The first sales tool I used (other than a rolodex) was the GRiD Systems laptop. It was an exciting time, and it is where my love for sales tools began.

2 Tools Every WordPress Owner Should Install

Fill the Funnel

Here are two tools that every WordPress website or blog should install immediately: WP ShieldMate : this simple and inexpensive plugin prevents someone that gains access to your ID and Password from logging in to your site as the Admin. You’ve been hacked.

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Buyer Personas – Critical Tools for Modern Sales Reps

Sales Benchmark Index

A customized sales process is an excellent tool. These tools help to anticipate buyer trends and keep pace with the buyer. See a few examples below: Buying by Committee – More and more companies are moving in this direction.

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Top 5 Affordable Tools to Make Infographics in a Snap

Vertical Response

Check out this example. Have you used any of these tools to create infographics? The post Top 5 Affordable Tools to Make Infographics in a Snap appeared first on VerticalResponse Blog. What makes infographics so popular?

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A New Tool to Drive B2B Leads from LinkedIn

Sales Benchmark Index

Now there is a new tool to satisfy this need. At the end, I’ll provide a tool to help your team leverage LinkedIn sponsored updates. See below a B2B example of how LinkedIn is using a sponsored update to promote LinkedIn.

The Evolution of Sales Tools and the Efficiency Paradox

Smart Selling Tools

The reason I’m using this absurdly outdated example is to make a point about the drivers behind the evolution of tools and the importance of investing in new tools. The biggest advancement in the development of sales tools was the telephone.

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Death of a Sales Tool: The ROI Calculator

Sales Benchmark Index

As the CSO, you want to arm your reps with every tool to give them an advantage. Download this, the Story by Numbers Tool , to give your reps a powerful story the customer can visualize. Now ask your reps to repopulate the tool with the correct equations.

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Sales Enablement Tools Help or Hinder

Score More Sales

Every sales leader is told, “buy this sales enablement tool – it will help you so much.” But sometimes these tools hinder our success. For example take Salesforce.com which is the predominant CRM tool sales teams use.

Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool

Vertical Response

Google Analytics is one powerful — and free — website analysis tool that can help you better understand your current and potential customers. It’s easy to see why Google Analytics is one of the most popular website analysis tools — it’s easy to use.

When an Email Marketing Tool Isn’t Enough

Salesfusion

A marketing automation platform does that too, but it also goes above and beyond, for example by: Aligning sales and marketing. Now that we’ve laid out these differences, let’s get back to the big question at hand: When is an email marketing tool not enough?

6 Free SEO Tools to Boost Your Search Engine Rankings

Vertical Response

To help boost your rankings without calling in a webmaster, here are six free SEO tools for the time-strapped business owner: 1. Google Trends is a go-to keyword tool. This tool shows you how a search engine sees your site.

A Beginner’s Guide to Google Webmaster Tools

Vertical Response

To keep your website in tip-top shape, you should use Google Webmaster Tools (GWMT). Google Webmaster Tools is a free resource that gives you a ton of useful information,” says Chipper Nicodemus, our Search Engine Optimization (SEO) Manager. Here’s a good example.

A Sales Enablement Tool for the CEO

Sales Benchmark Index

To get an understanding of how prepared your sale force is for a launch, register for one of these sessions here to receive the Sales Enablement Gap Tool. Create Customer-centric demo decks and business case examples. For example, consider messaging on how to beat the status quo.

Testimonials – The Most Powerful Sales Tool?

Jonathan Farrington

For example, “ Great company, great service ” lacks meaning because it is vague and doesn’t tell the customer anything. To help busy customers respond to your request, provide them with other examples of testimonials so they can see how easy they are to write.

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Haiku Deck – New Tool to Create And Deliver A Compelling Message

Fill the Funnel

Here is an example of one of my recent Haiku Decks: Original article: Haiku Deck – New Tool to Create And Deliver A Compelling Message ©2013 Fill the Funnel. 30 in 30 - 2013 Presentation Tools Web Tools Haiku Haiku deck keynote powerpoint presentation web tool

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3 Free Content Curation Tools That’ll Enhance Your Social Posts

Vertical Response

Thankfully, there are free and low cost tools out there designed for busy small businesses like you. You can use curation tools. These social media tools find or suggest content that your audience will like and make it easy for you to share it. Here’s an example of what you’ll see: When you find a must-share article, you can post it directly to your site or social networks. Hootsuite is a popular social media tool.

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Marketing Tools: Testing eCommerce Sites Globally

Software Business Blog

For example, HMA! It also aides me in monitoring that our in-house risk-prevention tools are working well, or that those credit card icons are relevant to a particular geo-IP. But I’m not alone in finding this tool vital for my job.

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Web Tool Matches Your Expertise With Questions on Twitter

Fill the Funnel

A new web tool called InboxQ creates an automated way for you to view all of those questions, comments and requests for help on Twitter, on the topic of your expertise and guide those questions directly to you to answer. The tool is InboxQ. You are an expert in something.

Rational Persuasion: An Effective Tool for Turning Your Ideas into Our Ideas

The Productivity Pro

Influence itself comes in a variety of flavors: for example, collaboration, consultation, inspirational appeals, rational persuasion, and a number of less team-friendly options. “Persuasion is often more effective than force.” ” – Aesop, ancient Greek writer.

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Sales Tools Help Maximize Manufacturing Sales

Pipeliner

For example it was just reported that manufacturing sales for Canada were down by 0.9 The post Sales Tools Help Maximize Manufacturing Sales appeared first on Pipeliner CRM Blog. Just like any other industry, manufacturing is subject to market fluctuations.

Hiring Sales Talent: A Tool to Help CEOs Get It Right the First Time

Sales Benchmark Index

A Tool for You. Download the CEO’s Time Management Tool to get started. For example, you set a goal to spend 15 hours per week in the sales bucket. Diagnose the root causes of the problem using the CEO Time Management Tool.

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4 Twitter Tools that Help You With Customer Service

Vertical Response

Although daunting, with the correct monitoring tools, you can stop the criticism and respond to your customers in a timely manner. In addition to responding to your audience , these tools can also help increase brand loyalty and improve your company’s image.

Mobile Tools to Sell More

Score More Sales

Example: If I am looking up a restaurant from my mobile device and am on the road, having a phone number right on the main page is critical because I may want to call for a reservation. This conversation continues with more about other mobile tools in a future post.

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A Powerful Tool To Reference Check Consulting Firms

Sales Benchmark Index

For example, you may conduct the reference check and the firm scores well with reps and front line managers. You missed the number last year. You have decided to hire a sales consulting firm to help you make the number. You are assessing potential vendors.

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3 Must-Have Sales Tools for 2013

Green Lead's B2B Blog

On December 13 at 11AM Pacific, I will be joined by Matt Heinz , Brian Vellmure , Nancy Nardin , Koka Sexton , and Miles Austin in a free webinar: 31 Must-have sales tools for 2013. I have had a lot of fun learning about the tools everyone is going to discuss.

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