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Three High-Impact Benefits of Email Marketing

Zoominfo

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. A study by MailChimp found that the average email open rate across industries is 21.33%.

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Why Product-Agnostic Content Wins in B2B Marketing

Sales and Marketing Management

Example : This video by Gavin Bell , a Scotland-based Facebook Ads specialist, features 14 minutes of Gavin explaining how viewers can create and launch a Facebook ad campaign. The video opens with a screenshot of Gavin’s Facebook page which disappears after 40 seconds or so. Blog Posts and Articles.

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Three High-Impact Benefits of Email Marketing

Zoominfo

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. A study by MailChimp found that the average email open rate across industries is 21.33%.

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4 B2B Marketing Strategies That Work in Every Industry

Pipeliner

In-depth research using multiple sources, including industry studies , interviews, and academic papers, can help you build a research archive that will impress your clients. Creating an incentive-based referral program that your clients can participate in can help you to reach out to your community with trust and respect.

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Will We Ever Meet Again?

Sales and Marketing Management

Bauer’s company brings meetings and events suppliers together with buyers who are planning incentive travel programs, corporate events and other large gatherings. I keep thinking of those famous studies about the importance of touch to infants and how those deprived of it suffer greatly. And when we.

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Trade Show to Customer: Email Lead Nurturing Tips

Pipeline

Give cold leads: Education Lead magnets Guides Whitepapers Tools Give warm leads: Signature content showing them how you get results Customer case studies Live case studies Online reviews and testimonials Give hot leads: Quotes Proposals Demos Tours 1-on-1 engagement The more prospects engage with your content, the warmer they get.

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5 Ways to Build a Better Employer Brand

Zoominfo

Studies show that company values are the most important thing candidates look for in branded content ( source ). For this reason, we recommend that you offer incentives to employees who recommend new hires, share content, and promote branded information. Emphasize your company values.

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