In Marketing Time Is Relative

Increase Sales

Tubular Labs analyzed 24,000 YouTube and FacebookVideos with more than 10,000 engagements and shared the average Facebook video was just under 90 seconds at 81.22 However even with shorter attention spans, what is the best marketing times is still “relative.”. Share on Facebook.

Cracking the B2B Code on Facebook

Sales Benchmark Index

Every Marketing Leader has asked the question: “Can Facebook be leveraged to drive leads?” The B2B CMO’s that I have asked are typically skeptical of a Facebook investment. A common answer is, “Facebook is for personal usage, not B2B. Why Leverage Facebook?

Trending Sources

3 Things You Can’t Do on Facebook Anymore

Vertical Response

Facebook is always making updates to its site. Since no one has time to read Facebook’s blog every day or scour through updates and guidelines, we’ve put together a list of three Facebook changes that every small business owner should know. Facebook bans like-gating.

Sales Leadership – Talent of Relating to Others

Increase Sales

With today being the 11th Anniversary of September 11, 2001 , relating to others is not only a necessary sales leadership talent but a leadership talent that makes sense for all of us to demonstrate. Sales Training Coaching Tip: Relating to others can also be viewed as interpersonal intelligence. It is very difficult to relate effectively with others, if you are not comfortable with yourself as a person.”

How Your Biz Can Break Through Facebook Clutter

Vertical Response

Facebook has had a busy first half of 2013, releasing a long-anticipated graph search feature and undergoing a major facelift with posts on the right side of users’ timelines and music, photos and recent activity appearing on the left. Thankfully, there are two relatively easy solutions.

The Ultimate Procrastinator’s Guide to Facebook Timeline for Brands

Vertical Response

Last month, Facebook announced that they would be rolling out the new Timeline design to all brand pages on the social network. More Facebook changes? A good place to start would be with Facebook itself. So, they’re finally here.

How to Feature Your Customers on Social Media

Vertical Response

If you’re simply using social media to send out an occasional post or tweet, you could be missing out: social channels are a great way to interact with customers because they’re already using Twitter, Facebook and other platforms to interact with friends and family.

Lessons from My Attempt to Re-Claim My Weekends

Mukesh Gupta

Even when I am on a holiday or during the weekend, I obsessively go for the gadgets and if it is not checking my emails, it is to check my twitter feed or my Facebook feed or my LinkedIn or my blog stats or my podcast stats or WhatsApp groups or something else. Lessons from My Attempts to Reclaim my weekends by Mukesh Gupta. Situation. One of the constant complains that my family has with me is that I am obsessive about my gadgets.

How To Implement the $20-a-Day Facebook Strategy


I Am Ready To Master the Power of Facebook to Attract My Ideal Customers, Clients, Or Patients. Exploiting the free tools that Facebook provides to target customers with pin-point accuracy. Done-for-you optimized Facebook pag e to attract and capture qualified leads ($500 value).

So You Want to Become a Better Networker?

Jonathan Farrington

Facebook wiped out MySpace and almost compelled us to create our presence over there, and LinkedIn suggested that we really should have a profile if we were to be taken seriously within the business space – and of course, they are right. Don’t we all?

12 Tips to Running a Winning Social Media Contest

Vertical Response

Running a social media contest is a great way to drum up enthusiasm for your business, increase your list of email subscribers, get new Twitter followers and Facebook likes, and create a fun experience in the process.

Get Publicity: 5 PR Advantages Small Businesses Have

Vertical Response

By now, most people know why TOMS Shoes got started or how Mark Zuckerberg founded (The) Facebook – because it’s been talked about in the press so many times (hit movie notwithstanding). Even if it’s something some might think is relatively minor, like this recent Alaska Airlines incident.)

Excuse Me, What Is With All the Social Hype in Small Business and Sales?

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Relating to others. Share on Facebook. small business Be the Red Jacket empathy relating to others. Pick up any business book, read any blog posting or engage in any conversation and if you are in business, the word social usually ends up appearing.

Sales Leadership – The Talent of Conveying Role Value

Increase Sales

When this talent is used in the correct manner, it works with other sales skills such as active listening , relating to others or diplomacy. Share on Facebook. Sales Training active listening effective communicator relating to others.

Sales 35

The Greatest Challenge for Top Salespeople

Increase Sales

Both marketing and selling share some of the same talents such as: Relating to others. Share on Facebook. Sales Attribute Index relating to others.

12 Images You Should Share on Social Media

Vertical Response

IBM Southeast Employees’ Federal Credit Union uses Facebook to highlight a different employee each month with a photo and short introduction to help customers get to know them better, which can build trust.

4 Step System For Facebook Monetization


I Am Ready To Master the Power of Facebook to Easily Generate Massive Numbers of Leads and Revenues Literally AT WILL For My Business. Exploiting the free tools that Facebook provides to target customers with pin-point accuracy. Sign Me Up NOW for the All-New. Optimum FB Sales System”.

Are You Ignoring the Power of LinkedIn?


I deliver a lot of presentations and workshops related to social media and social selling.

Who Are We Building Relationships With?

Partners in Excellence

And this fascinating piece on YouTube, Look Up : Related Posts: Are You Building Coalitions With Your Customers? No related posts. Building Relationships Communicating Facebook LinkedIn Professional Sales Responsibility Social Networking Trust

Stop Wasting Your Time On Social Selling!

Partners in Excellence

Recently, someone wrote me saying: “I have absolutely no idea how you have time to spend so long on Twitter/Facebook/LinkedIn, plus write articles for every site imaginable – and respond to all the comments…” This individual thought I was possibly wasting my time.

Turn Customers into Advocates

Vertical Response

Anything that you’d feel comfortable discussing with a casual acquaintance is okay fodder for sharing in your communication, and readers may relate to you more when you post pictures, for example, or share small details from your life.

5 Tips to Get Your Video Marketing Efforts off the Ground in 2014

Vertical Response

At VerticalResponse, we’ve done this with our Facebook Friday video series that shares the ins and outs of the world’s largest social network. It’s makes us more relatable and connects us with our audience because we’re not over-produced robots.

Video 38

Location Revisited: Marketing’s cornerstone takes on a new paradigm

Brian Vellmure

Companies like Facebook , Foursquare , and Yelp allow users to check in, sharing with their network where they are. Related Posts Creating Measurable Business Value through Social Collaboration. Location, location, location.

Hanging Out Where Our Customers Hang Out

Partners in Excellence

7% are on Facebook. I can just imagine all of us trying to socially surround these 140 people on LinkedIn, or the 35 poor souls on Facebook, or the 30 on Twitter or 5 on Google +. No related posts.

Clickbait Can Hook Readers … But Is It Worth It?

Vertical Response

Facebook digs deeper Despite the negativity associated with clickbait in the marketing world, the tough reality is that it works. That’s why Facebook has decided to reduce the amount of attention that clickbait receives in users’ feeds.

Social Networking Annoyances

Partners in Excellence

Related Posts: Dear Occupant, I Value Our Relationship… On LinkedIn And Recommendations The LinkedIn “Invitation” A LinkedIn Rant LinkedIn Networking Run Amuck! No related posts. Facebook Humor LinkedIn Social Selling

How to Pick Keywords That’re Kind of a Big Deal

Vertical Response

Any keywords you use within your website should obviously be related to the content, products, etc. If you type in the term: “Facebook” on the Google AdWords Keyword Tool, you’ll get this result: Competition: Low.

“The Modern Buyer Is Digitally Driven, Socially Connected….”

Partners in Excellence

Some would have you believe all we need to do is spend our time on the web, leveraging social sites and tools like LinkedIn, Facebook, Twitter, Instagram, Tinder (oops) and others. Percentage of LinkedIn users that do not have a Facebook account: 13% as of 7/10/2014. Related Posts: Hanging Out Where Our Customers Hang Out Dear Occupant, I Value Our Relationship… Hanging Out Where Our Customers Hang Out A LinkedIn Rant Powerful LinkedIn Networking! No related posts.

36 Social Media, Leadership and Life Tips in 140 Characters or.

Social Media and Sales Strategy

Today’s blog post and social media podcast is a collection of 36 Tweets I have posted online over the past two weeks relating to social media, leadership and marketing. Remember it’s not a about blogging, Twitter, Facebook or the next great thing.

Media Manners by Christina Hamlett

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There are times when the media relations business reminds me a lot of high school; specifically, prom season. Share on Facebook. Marketing Christina Hamlett media manners media relations business small business owners

Jonathan Farrington's Blog ? So, Which Type of Networker Are You.

Jonathan Farrington

A topic as big and potentially complicated as a person’s relative self-esteem cannot be covered at any level of detail in a short blog post. The Loner believes in himself or herself, but not necessarily in others (especially relative strangers).

The Weaponization Of Social Media

Partners in Excellence

Related Posts: Social Media Versus The Traditionalists What’s All This About Social Selling? Blogging Communicating Customer Experience Facebook Future Of Buying LinkedIn Marketing Prospecting Social Networking Strategy Trust

Black Friday Meets Facebook - Think customers: The 1to1 Blog

The 1to1 Media Blog

Topic: Black Friday Meets Facebook. Black Friday Meets Facebook. So its obvious that Facebook is now ground zero for Black Friday deals and retailer outreach this holiday season. Facebook users will find a plethora of Black Friday deals and price information through the social site in the form of retailer pages, customized ads, and deal sites. JCPenney, for example, today launched a Black Friday Deals and Tips area of its Facebook site. Related Entries.

Finally, A Sales Person’s CRM

A Sales Guy

I have to continually remind myself to not check TweetDeck or my Facebook page, or check email from the client app. Input a contacts name and email and Nimble serves up the persons LinkedIn, Facebook, GooglePlus, and Twitter profiles. Related articles.

“Hiding” Behind Social Selling

Partners in Excellence

Related Posts: What’s All This About Social Selling? Blogging Change Communicating Customer Experience Facebook Overcoming Crises Professional Sales Responsibility Results Trust The post, “ What’s All This About Social Selling,” provoked a lot of reaction. As I started reading the discussions, I started thinking more. Do the “social tools,” make us less social?

The Pipeline ? ?But we're not IBM?

The Pipeline

Your company’s products and related services are utilized by companies of all types and sizes, Fortune 50 to mom and pop basement operations. Home About The Pipeline. Contest. Free Resources. Search. 0 Subscribers. Subscribe by Email. We take privacy seriously.

Are You Making These 5 Common Content Marketing Mistakes?

Vertical Response

Identify what their biggest pain points are, what their concerns are in relation to your product/services and what they hope to accomplish. There are over 27,000,000 pieces of content being shared every day, but did you know that 60-70 percent of content produced by B2B marketing goes unused?

eBook 22

What’s All This About Social Selling?

Partners in Excellence

When you peel it back, it’s a lot of talk about technology–choose your favorite; Twitter, Facebook, LinkedIn, Blogs, and so forth. “denoting or relating to human society or any of its subdivisions.” ” “of relating to, or characteristic of the experience, behaviour, and interactions of persons forming groups.” ” “relating to, or having the purpose of promoting companionship.”

Shallowness And Networking!

Partners in Excellence

They’re using every channel possible–LinkedIn, Twitter, Facebook, Google +, and more. ” Related Posts: Social Networking, Reciprocity, and Hypocrisy Is Social Media Really Anti-Social? It’s clear we’re in a frenzy of networking and connecting.

Building Your Personal Brand

Partners in Excellence

Related Posts: Sales People Build Your Personal Brand And Thought… What’s All The Fuss About Social Selling? No related posts. There’s a lot written about building Personal Brands.