article thumbnail

Why You Need to Implement Lead Routing [+ How to Do It]

Hubspot Sales

That’s what makes lead routing a critical component to any scaling sales strategy. Mature lead routing models take multiple factors into account, like deal value, territory or geography, use case or specialization, or a combination of multiple factors by a lead scoring system. Lead Routing by Territory or Geography.

article thumbnail

5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

Direct mail is one of the very first outreach strategies employed by businesses. For today’s post, our friends at Topline Film are here to share some of their most memorable direct mail campaigns. 5 Unique B2B Direct Mail Campaigns from Topline Film. But, be careful not to stray too far into gimmicky territory.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

Direct mail is one of the very first outreach strategies employed by businesses. For today’s post, our friends at Topline Film are here to share some of their most memorable direct mail campaigns. Here are some key takeaways that might help you with your own direct marketing strategy. Develop a follow-up strategy.

article thumbnail

Talk To Someone Different Or New!

Partners in Excellence

If we want to extend our share and penetration of our territories, we have to meet new people at companies who currently don’t do business with us. For example, I sit on the board of an entertainment company, focused on films, video’s, albums, and concerts in Hip-Hop and Rap (Yo, I’m down with it!).

article thumbnail

The Pipeline ? It's About the Buyer, Stupid! ? Sales eXchange ? 125

The Pipeline

Don’t believe me, just watch some old sales training films from the 1930’s and 40’s, and you’ll hear a lot of familiar concepts promoted by the post internet sellers. Communication Strategy. Sales Strategy. Territory Alignment. Appointments. Book Notice. Book Review. Business Acumen. Cold calling.

Buyer 219
article thumbnail

The Ultimate Guide to Setting Sales Quotas

Hubspot Sales

In the film, Alec Baldwin's straight-talking sales manager arrives at a small business to motivate the sales team. A combination strategy gives reps a roadmap to success and provides smaller milestones to make their quota more easily attainable. Forecast quotas are generally assigned to specific sales territories or teams.

Quota 122
article thumbnail

16 Creative Spring-Themed Sales Email Templates to Use in 2018

Hubspot Sales

How has [prospect’s company] handled [X pain point, Y opportunity, Z strategy]? New Season, New Strategy. You guys have been killing it lately when it comes to [business area, strategy] -- I was impressed to see [recent announcement]. Hi [prospect name], Is everything all right when it comes to your strategy for [business are]?