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Taking away a marketing manager’s excuses!

Pointclear

I was sitting in a meeting of marketing and operations people when I worked at Inquiry Handling Services (long ago scooped up by Harte Hanks). Actually, this list is shorter than the one for salespeople’s excuses for not following up on sales leads. Sales management refuses to enforce lead follow-up.

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Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink.

The ROI Guy

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before.

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Is New Employee Orientation Good Business Strategy? Insights from MindTickle Research

Mindtickle

Ironically, this throws up another business challenge, of Managing Talent. Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. Employee retention and addressing employee turnover.

Hiring 40
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Is New Employee Orientation Good Business Strategy? – Insights from Mindtickle Research

Mindtickle

Ironically, this throws up another business challenge, of Managing Talent. Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. Employee retention and addressing employee turnover.

Hiring 52
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Is New Employee Orientation Good Business Strategy? – Insights from Mindtickle Research

Mindtickle

Ironically, this throws up another business challenge, of Managing Talent. Aberdeen Group, a Harte-Hanks Company and a global thought leader in business research, has been at the forefront of exhaustive cutting-edge business research in the area of New Employee Orientation. Employee retention and addressing employee turnover.

Hiring 40