article thumbnail

How one company’s disciplined, targeted approach to demand generation delivered big results

Mereo

Leaders want to help their salespeople achieve goals but many leaders either don’t invest enough time up front or they don’t know how to do so in a manner that will pave the way for the most success. The previous 18 months had seen investments in lead generation stop, all existing leads dry up and revenue drop by $200M.

article thumbnail

Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Andrea has led numerous sales initiatives and teams at enterprise software and solution providers, including Varolii, IBM, Symphony Technology Group, Vitria Technology, DigitalThink, and PeopleSoft. Follow up with her updates on Twitter at @bridgegroupinc. Brooke Bachesta – SDR Manager at Outreach.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PODCAST 77: Navigating the Pace and Pressure of Startup w/ Vikas Bhambri

Sales Hacker

If you missed episode 76, check it out here: PODCAST 76: Bottom-up Approach for Sales Rep Productivity Model w/ Kevin Egan of Slack. Vikas builds teams that follow this ethos. I ended up becoming a consultant managing and implementing call center CRM software for clients like Bank of America, UPS, and Eckerd Drugs.

Oracle 50
article thumbnail

PODCAST 41: Helping Marketo IPO and Achieve Hyper Scale with Bill Binch, CRO of Pendo

Sales Hacker

He spent close to ten years at Marketo, rose up the ranks and eventually became EVP of worldwide sales. Coming up in March, Outreach is running Unleash 2019 , the sales engagement conference. He’s had sales leadership experiences at Oracle, PeopleSoft, and BEA Systems. Bill is an acknowledged commercial great and leader.

Scale 13