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Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

Shares a copy of the assessment report – We’ve all gotten that follow-up call, “I noticed you downloaded a white paper from our site”. Checkout over 30 different interactive marketing tool live examples for some of the leading B2B brands, each of which leverages this integration: [link].

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Sales Learning: What Do Salespeople Want?

Allego

Studies show that this approach of banking on formal learning is ineffective because salespeople forget up to 80% of sales training within a month. In the following interview with NECN, Yuchun Lee, Allego co-founder and CEO, explores the disconnect between what salespeople want and what traditional sales training programs serve.

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