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Get the Gatekeeper on Your Side

No More Cold Calling

The gatekeepers are onto your tricks. Newsflash: 90 percent of CEOs do not respond to cold calls or emails, and neither do their gatekeepers. Newsflash: 90 percent of CEOs do not respond to cold calls or emails, and neither do their gatekeepers. But gatekeepers are good at their job. Of course you would. Think again.

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How to Get Past the Gatekeeper, According to Sales Reps

Hubspot Sales

Sales development representatives and gatekeepers. only to get stopped by a gatekeeper. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. How to Get Past the Gatekeeper When Cold Calling.

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Data-Agnostic? See How Data Quality Affects ROI in This A/B Test

DiscoverOrg Sales

It’s easy to see the correlation between data accuracy and sales efforts: If phone numbers are correct and link sales reps directly to their buyers, they can spend more time talking to likely prospects at the other end of the line, rather than shaking down a phone tree of gatekeepers. 50% fewer encounters with gatekeepers.

Data 222
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How to Sell to the CFO: a Step-by-Step Guide

Zoominfo

They often maintain a small army of people to deal with all these demands, which means that the best way to approach a CFO is getting in touch with and gaining the confidence of these gatekeepers. Focus on ROI as the foundation for your pitch, and bring evidence and testimonials to back up your numbers. How Do I Get a CFO’s Attention?

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Truth Bomb: Salespeople All Look Alike to B2B Buyers

No More Cold Calling

B2B sellers are working on tight budgets, so they’re only signing deals with salespeople they trust to deliver ROI. They don’t have to worry about getting past gatekeepers or heading off the competition, because they have the best possible competitive advantage—a relationship built on trust. Why Does a Referral Program Ensure Trust?

B2B 177
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The Phrase of the Year Is Seller Access

No More Cold Calling

You don’t have to wait until your solution is implemented and producing ROI. Can attest to the ROI they’ve received. Seller access is a newly popular term for an old problem—the struggle to bypass gatekeepers and get meetings with high-level decision makers. You can ask: During the sales process when you’ve added value.

Referrals 323
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3 Secrets to Setting Sales Meetings with the C-Suite

Sales and Marketing Management

They’re off-the-charts busy, bombarded with sales messages, and gatekeepers keep them well insulated. Make a Strong ROI Case. Indeed, 75 percent of C-level and VP level buyers are influenced by financial justification with strong ROI cases. The phone is also a terrific way to get past the gatekeepers.