Partners in Excellence

OCTOBER 5, 2021

We get prospecting outreaches from companies that should never reach us. We don’t deal in commodity buying/selling. We aren’t a healthcare company and don’t buy medical devices/pharmaceutical products. Our customers/prospects are only those who fit our ICP (think of the bulls eye of a target).

Ideal Customer Profile 109

Ideal Customer Profile Customer Pharmaceuticals Microsoft 109

SBI

JUNE 4, 2014

Duncan: The buying process has changed dramatically in the last decade and today as much as 70% of the buying cycle happens before a prospect ever reaches out to a vendor. They are reaching out to their friend Google instead.) This gives a very narrow window within which a sales rep must be able to add value for a prospect.

Up-Sell 139

Up-Sell Revenue Closing Decision Maker 139

SBI

JUNE 3, 2014

Duncan: The buying process has changed dramatically in the last decade and today as much as 70% of the buying cycle happens before a prospect ever reaches out to a vendor. They are reaching out to their friend Google instead.) This gives a very narrow window within which a sales rep must be able to add value for a prospect.

Up-Sell 57

Up-Sell Revenue Closing Buying Cycle 57

Hubspot Sales

NOVEMBER 6, 2019

Just like you target specific prospects who are the best fit for your product, you should identify the type of reps who have the ideal skills, experience, and background for your company — and pursue them aggressively. Curious: Interested in learning more about prospects; willing to ask probing questions. Build a hiring profile.

Hiring 73

Hiring Salary Scale Referrals 73