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From Mom & Pop to Online Powerhouse: Inspiring Case Studies of Customized Digital Marketing Success Stories for Small Businesses

BuzzBoard

Looking at successful case studies of customized digital marketing for small businesses offers a better understanding of its importance. Boutique hotels tend to employ niche marketing campaigns, leaning into their aesthetic and personalized customer service rather than broader hospitality industry trends.

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Increase the Rentability of Your Hospitality Business with These 7 Tips

Pipeliner

Hotel owners and managers all face the same concern – how to increase the rentability and profit of the property. No matter how popular a hotel brand becomes, this remains one of their top priorities. Right now when the market size of the hotel sector is bigger than ever (1.22 1. Use a vacation rental booking engine.

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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

Join us at the gorgeous Proper Hotel in Austin on May 15-16 and hear how the top SaaS companies are leveraging partner ecosystems in their GTM motions aka Ecosystem-Led Growth. What you’ll get at ELG Con: Case studies from companies like Data, Cloudera, and more. The smartest companies are embracing Ecosystem-Led Growth, or ELG.

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Trust and the Rise of the Transparent Seller

Sales and Marketing Management

Author: Todd Caponi Every year, Gallup publishes a study focused on the most and least trusted professions. There’s an opportunity being exacerbated by a non-obvious evolution in buying behavior. According to a PowerReviews study , purchase likelihood peaks when a review score is between a 4.2-4.5.

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10 Incentive Travel Facts You Can Put To Good Use

Sales and Marketing Management

This data is from the Incentive Marketplace Estimate Research Study published by the Incentive Federation and available at IncentiveFederation.org.). Even with a strong dollar and expanded budgets, planners continue to explore new venues, locations and opportunities with ever-heightened scrutiny and ever-increasing safety requirements.

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3 Lessons on How to Growth-Hack Like a Pro

Sales and Marketing Management

Lesson #1 : To expand market share, use “what if” analysis to leave your comfort zone and create new opportunities. Case study : Airbnb: For companies that already have a viable product or service, growth hacking can help drive awareness. The most famous example? Airbnb penetrating Craigslist’s marketplace.

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15 Essential Sales Strategy for Hotel Teams

Hubspot Sales

This means hotels can generate significant revenue if they have a good strategy in place. In this post, we’re going to share 15 sales strategies for hotels to help you ensure your property stays fully booked for a big part of the year. Table of Contents What do hotel sales teams do? Create a hotel virtual tour.

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