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Research and Resources

Sales and Marketing Management

Associations that serve the incentive travel and non-cash recognition industries publish valuable research that can help sell a group incentive travel program to the C-suite. It’s helpful to understand emerging trends, participants’ preferences and key elements of program structure.

Resources 120
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Our Most-Asked Questions from the Industry Leadership Panel

Force Management

We recently hosted an Industry Leadership Panel where we talked to three growth-oriented business leaders about what top organizations are doing to drive success in the current market. There were a few questions we saw over and over again from the audience, so we wanted to take the time to provide some relevant resources around those topics.

Industry 124
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Pitch Perfect: Selling into Human Resources (HR)

DiscoverOrg Sales

Human Resources owns a growing piece of the budget pie – but how do you break in? The human resource department deals in data, so data security is top of mind. “I But there are many industries and employees who don’t live on their mobile phones.”. Workplace services. Compensation. Recruitment.

Resources 224
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Social Selling Applicability by Industry

SBI Growth

The potential impact of Social Selling varies greatly by industry. Social Selling will be highly disruptive to some industries. If you are in an industry where social selling has high applicability, peddle faster. If you are in an industry where social selling has low applicability, ignore it. We track 19 industries.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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How an industry-by-industry approach revolutionized Panasonic’s sales enablement | Maestros of Modern Selling Blog Series

Showpad

They designed new industry research methods that include both customers and sales reps. They overhauled their sales enablement platform, building resource hubs around specific industries. Building sales enablement—one industry at a time. They pull together their research into dedicated resource centers for each industry.

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Should You Hire Only From Your Industry?

SBI Growth

The trend over the last 20 years is to hire people from your industry. Sales Leader Director of Sales Resources Talent Assessment Hiring for Sales Sales VP' Most VPs feel if they do this their ramp time is quicker. The hire can be more productive in a shorter amount of time.

Hiring 300
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Ready to generate more leads, interest, and revenue with your B2B marketing?

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.