Influencer, Manticore, Social Media and Tools

The Pipeline ? How Marketing Can Help Sales After the Handoff

The Pipeline

APRIL 15, 2011

With B2B buyers involving more influencers and stakeholders, sharing this insight with sales reps can help them gauge the true level of buying interest and spot opportunities to extend conversations and offer additional information that may help the buying committee take next steps. Manticore Technology. Manticore Technology.

Manticore

Manticore Pipeline Marketing Lead Rank

Demand Gen Cloud: Funnels and Pipelines are Old School

Green Lead's B2B

OCTOBER 20, 2010

I took a different approach to the discussion, and came up with the concept of a Demand Gen Cloud: With the advent of Social, Sales and Marketing 2.0 techniques and tools, optimized Inbound Marketing strategies, and a much more sophisticated buyer, the days of a funnel are gone. They jump around.

Top of Funnel

Top of Funnel Funnel Manticore Pipeline

Sales Pro Central

The Pipeline ? How Marketing Can Help Sales After the Handoff

Demand Gen Cloud: Funnels and Pipelines are Old School

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