article thumbnail

“Empathy is a superpower in marketing and sales”: A Q&A with Brian Carroll of Markempa

Nutshell

If you remember, Jerry had this revelation in the movie. My Jerry Maguire moment came in 2014, when I was running inside sales and marketing for a consulting firm that also did a lot of research, ironically, on how people make decisions and how they buy. .” He wakes up in the morning, and it’s 2 a.m.