Pointclear

MARCH 1, 2012

Lack of clarity and erroneous assumptions about demand generation, lead management and marketing automation are effectively addressed in two recent Software Advice whiteboard videos by Carlos Hidalgo, CEO, Annuitas Group , and Executive Director, Marketing Automation Institute. Nonexistent lead management processes.

Demand Generation 165

Demand Generation Demand Generation Targets Sales Qualified Lead Lead Management 165

Pointclear

FEBRUARY 23, 2018

More and more marketers understand that agile, which started in the IT development realm, has good application in marketing in general, and in lead management specifically. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. They can’t.

Sales Qualified Lead 100

Sales Qualified Lead Forecasting Outsourcing Services PointClear 100

Pointclear

MAY 23, 2017

Imagine Spending $208,350 on Marketing Leads That Are Trashed Immediately. One of the biggest software companies in the world has a division that spends over $200,000 per year on leads that sales refuses to follow-up on. were even qualified companies, let alone what could be termed sales qualified leads.

Sales Qualified Lead 160

Sales Qualified Lead Lead Rank Marketing Qualified Lead Closing 160

Pointclear

JULY 11, 2011

The two groups of characteristics speak to a question posed in Lauren’s article, “Why do you need that much money to build a software company?” One answer includes applying, tracking and measuring best-practice sales lead management processes. Frequent and rapid new competitor product introductions.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

Pointclear

MARCH 22, 2018

Value selling is PointClear's bread and butter. I practice it every day in my role as lead salesperson for the company. (We If you say, “ Mr. Smith, we would like you to upgrade to our gold support agreement - you will receive earlier notification of software upgrades ,” the usual response will be, “ We don’t need them. ”

Lead Rank 157

Lead Rank Lead Scoring Sales Qualified Lead Company 157

Pointclear

AUGUST 22, 2011

Jay Hidalgo is the President of The Annuitas Group, a firm that specializes in helping B2B companies develop a process-based approach to lead management. To learn more about The Annuitas Group and their proprietary methodology, the Lead Management Framework™ , go to [link]. Implementation Is More Than Just Software.

Marketing 164

Marketing Lead Qualification Lead Management Lead Nurturing 164