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What's it take to generate leads that fuel your forecast?

Pointclear

More and more marketers understand that agile, which started in the IT development realm, has good application in marketing in general, and in lead management specifically. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. They can’t.

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PowerViews with James Obermayer: Why Don’t Sales Reps Follow Up On Leads? The Real Issue

Pointclear

Finding leads isn’t the hard part, but unqualified leads are just “ash and trash”, according to my latest PowerViews guest, James Obermayer, sales manager extraordinaire. Jim is also the President of Sales Leakage Consulting, Inc. Jim is also the President of Sales Leakage Consulting, Inc.

Follow-up 230
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What is Inside Sales (And Why Do You Need It?)

DialSource

While there are a number of key differences between inside sales and outside sales, the primary difference is that inside sales reps work from a home or company office remotely; communicating and selling over the phone, through email, or other online avenues. Inside Sales Is Here to Stay — Here’s Why .

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You’ll never break a horse if you stay sittin on the fence!

Pointclear

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. It means getting salespeople to use the CRM system instead of staring at it and waiting for the sales manager to get serious about using it.

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True Story: Without a marketing plan, he planned to fail!

Pointclear

Get new CRM software: Sales doesn’t like the one we have. Hire a new sales manager. How’d this work out for you?” “Do you have a sales plan?” A sales plan is usually submitted by the sales manager. Margins were improved; sales turnover was down. Try pay-for-click. What do you mean?”

Margin 203
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Rant: It Doesn't Take a Genius to Spot a Goat in a Flock of Sheep

Pointclear

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Finally, it could be the communications manager who doesn’t manage and/or fails to report the ROI of every campaign. Sales management.

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To Manage Sales You Must Manage Sales Leads

Pointclear

“Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”. It was with a slight hesitation that the sales manager added the second sentence about sales lead management being a marketing function.