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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

Some of the top include: Lead Generation and Qualification Prospect identification Lead qualification Effective BDRs excel at identifying potential leads within target markets or industries. These figures are important to gauge BDR growth and retention. Perhaps, there’s not enough alignment with sales AEs.

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Your Guide To CRM Automation: What, Why, And How?

Zoominfo

Raise lead qualification rates: CRM automation improves the lead generation process by allowing you to gather more leads and increase qualification rates because you’re able to follow up faster. CRM Automation vs. Marketing Automation: What’s The Difference?

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Your Guide to Sales Qualification

Gong.io

Increases customer retention. By qualifying your prospects ahead of time, you can increase your customer retention. What are the steps in the sales qualification process? Set up a lead scoring system. Another excellent sales lead qualification tool is a lead scoring system in which you assign numeric values to a lead. .

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Your Guide To CRM Automation: What, Why, And How

Zoominfo

Raise Lead Qualification Rates – CRM automation improves the lead generation process by allowing you to gather more leads and increase qualification rates because you’re able to follow up faster. CRM Automation vs. Marketing Automation: What’s The Difference?

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How to Manage a Sales Pipeline for a Manufacturing Company

Nutshell

Use lead scoring to prioritize your manufacturing leads Lead scoring is a helpful method for managing leads coming in through your manufacturing sales pipeline. Manufacturing companies’ sales pipelines will vary depending on what they manufacture, who their target customers are, and their sales goals.

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Master the Sales Development Playbook to Boost Growth

Highspot

Whether you call them SDRs, account executives (AEs), or business development representatives (BDRs), their ability to engage prospects through persistent, multi-channel communication outreach, and swift follow-up strategies is critical in transforming leads into viable opportunities and improving retention.

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3 Sales and Marketing Alignment Best Practices

Zoominfo

When sales and marketing teams work together, companies see 36% higher customer retention and 38% higher sales win rates ( source ). Lead Qualification: The Key to Sales and Marketing Alignment. Companies with poor sales and marketing alignment have a 4% revenue decline ( source ). Not sure where to start?

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