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Study: Think duplicate leads are all bad? Think again.

Velocify

New Leads360 study identifies several characteristics of duplicate leads that show a higher likelihood of conversion than average. But are duplicate leads truly a source of wasted marketing spend and salesperson time or has everyone been looking at them the wrong way? The post Study: Think duplicate leads are all bad?

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Infographic: How to use SMS to win love, leads, revenue

Velocify

As Valentine’s Day approaches, we thought we’d take a lighthearted twist on a recent text messaging study we conducted by comparing text messaging usage and etiquette in both business and love. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011.

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Four Tips to Tune Your Sales Process in 2013

Velocify

For most companies, past investments have been made in CRM to automate sales processes and marketing technology to generate leads, but the need for a predictable, repeatable and measurable contact strategy to follow-up on leads is often overlooked. The Leads360 study found that calling in under a minute boost conversion rates by 391%.

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Infographic: Sales Processes that Boost Conversion

Velocify

A new Leads360 study shows a sales process that drives speed-to-call is critical, with leads contacted in under a minute yielding 391% improvement in conversion. The post Infographic: Sales Processes that Boost Conversion appeared first on Leads360 Blog.

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Study reveals suprising attributes of higher quality leads

Velocify

For example: Higher education marketers would be interested to know such surprising facts as: Married people are two times more likely to enroll in a higher education program than divorcees. A complimentary copy of the full report and industry specific versions of the study can be found here. How significant are the findings?

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Putting lead scoring to work for sales

Velocify

Take control with Leads Scoring from Leads360. A few months back, we released a study about lead scoring in response to the growing number of customers who voiced interest in leveraging lead scoring to boost performance. The post Putting lead scoring to work for sales appeared first on Leads360 Blog.

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Nurture inactive inquiries to boost enrollment rates

Velocify

Yet a new study shows there is an opportunity to boost enrollment rates simply by re-engaging inactive prospects. The study, a collaborative effort of Datamark , Leads360 , and Neustar (formerly TARGUS info ), reveals that inactive inquiries can often be re-activated with the right nurturing program.