3 Key Findings from SiriusDecisions Summit
The ROI Guy
MAY 10, 2013
For example, if you are trying to communicate the value of a web conferencing solution to different stakeholders, the value is completely different: For a sales executive, the value is in the ability to reach more customers, open new territories and cut back on travel wear and tear For marketing, it’s the ability to reduce the cost to acquire new leads (..)
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