article thumbnail

Performance Platforms

Sales and Marketing Management

With those numbers in mind, if you are a sales manager, HR director, marketing manager or other executive charged with increasing employee engagement or driving customer loyalty, what tools do you think make sense to use as your starting point? Software is eating the world,” stated Marc Andreessen in a 2011 Wall Street Journal article.

article thumbnail

8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

For example, pharmaceutical companies use behavioral and demographic segmentation strategies to market their products for optimal efficiency. To achieve this, they must employ marketing analytics to identify the regions where their pharmaceutical items have the highest conversion rates and concentrate their marketing efforts there.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Once you identify those, seek out software that can take the manual legwork out of them and free up your employees' time. If you go this road and do it right, you can boost your revenue at minimal cost — upping your profit margin while bolstering customer loyalty. Drugs (Pharmaceutical): 14.10%. Software (Entertainment): 20.30%.

Margin 103
article thumbnail

Value-Added Services Can Provide a Pricing Advantage

Distribution Pricing Journal

That tends to lead to higher customer retention and loyalty so you get a higher share of wallet. Electronics Bundles : Office equipment distributors often bundle products together such as a laptop, cabling, printers, and even software. Being able to schedule deliveries during downtimes creates a lot loyalty.

article thumbnail

SugarCRM’s 2022 Customer Breakthrough Awards Winners

SugarCRM

Latin America — Close-Up International , the first company in the world to create medical prescription audits in the pharmaceutical market, was chosen for its ability to eliminate blind spots, busy work, and roadblocks by maturing from manual processes to unifying their critical data to support real business improvements.

article thumbnail

Understanding Sales: A Total and Comprehensive Guide to Unlocking Success

Vengreso

I’ve spent 25 years in the industry, starting at the age of 19 years old when I got my first big break as a telemarketer (now called SDR) at a software organization. The highest paying sales jobs are often found in industries such as technology, pharmaceuticals, and consulting. .” That sums up the profession in six words!

Hiring 40
article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

A people person with extensive C-Level experience in enterprise software, business development and operations. I exited to pursue other interests after Upland Software acquired the company in 2019. Katie Carty Tierney is an Area Vice President for the Americas at BMC Software. “Always deliver more than expected!

Hiring 130