DiscoverOrg Sales

JANUARY 8, 2019

Most of the market is about 2-3 years from a widespread adoption of predictive/machine learning , which is exciting. I think, 3 years from now, it will be commonplace to talk to a company with 50 or 100 people driving sales through intent and activity data. But in a few years, data-driven go-to-market muscle will be widespread.

Data 149

Data B2B Intent Data Intent 149

Troops

NOVEMBER 27, 2018

Our primary targets are the highest ranking sales or sales operations stakeholder or officer at the companies we work with. So, yes, we reach out to the VP of Sales or Business Operations, or whoever is the top dog in the organization. Want to know more about how it works? Sign up for a free trial.

Marketo 114

Marketo Call-back LinkedIn Follow-up 114

Sales Hacker

JANUARY 21, 2019

This week on the Sales Hacker podcast , we talk to Bill Binch , Chief Revenue Officer for Pendo and a former sales executive at Marketo who, over close to 10 years, helped guide the company through multiple phases of growth including both an IPO and an acquisition. . We’re going to market in about a month.

Scale 13

Scale Marketo Hiring PeopleSoft 13

Sales Hacker

OCTOBER 30, 2018

She was recognized as a leading sales mentor by Women in Sales North America. She is the co-author of a business book, called Aligned to Achieve , about sales and marketing alignment. Brooke Bachesta is a SaaS sales professional with experience as an individual contributor, people manager and process builder.

Top of Funnel 111

Top of Funnel Hiring Scale Lead Rank 111

Mereo

APRIL 13, 2022

Face-to-face allows your selling organization to bridge its operational gaps — literally. This is important because alignment between sales, marketing and product teams remains a pressing issue for selling organizations. Marketo and Reachforce found that organizations are 67% better at closing deals with aligned teams.

SalesForce 36

SalesForce Reachforce Face-to-face Marketo 36

DiscoverOrg Sales

MAY 4, 2017

Join DiscoverOrg CEO Henry Shuck and Justin Withers, VP of Product Management and Marketing, for a conversation about what drives high-growth companies. It didn’t really matter how great our sales force integration was, or how great our Marketo integration was, or how much we were cleansing their data.

Company 120

Company Conversion Outbound Video 120

Sales Hacker

MARCH 19, 2020

Here’s an important, and often overlooked, fact about B2B sales and marketing: Your customer data holds all the keys you need to grow your business. To succeed, you need to trust the data and step into predictive sales. How Customer Success Drives Predictive Sales and Marketing. Let’s dig into it.

Ideal Customer Profile 75

Ideal Customer Profile Top of Funnel Customer Lead Rank 75

Sales Hacker

OCTOBER 22, 2019

This week on the Sales Hacker podcast, we speak with Catie Ivey , Regional Vice President of Mid-Market Sales at Demandbase. Catie has experience both in sales and marketing roles at Meltwater News, Salesforce, Marketo, and other big-name logos. We’ve got an incredible show for you today. if you will.

Lead Rank 41

Lead Rank Marketing Qualified Lead Revenue Strategy 41

Sales Hacker

APRIL 24, 2018

As founding CEO of Datameer, I doubled revenue six years in a row, attracted $100M in venture capital and built a market-leading company. A data-driven sales approach. While a data driven sales coaching approach is still challenging to many sales leaders, the importance of chasing the right sales metrics is growing by the day!

Data 53

Data Hiring Margin Demand Generation Targets 53

SalesHandy

MARCH 23, 2020

With this list of sales engagement platforms, we’ll explore the most popular ones in the market and how they might fit different teams. The List of Best Sales Engagement Platforms. PersistIQ Marketo Sales Connect Olono Outplay RollWorks Datananas OneMob FunnelFLARE FunnelFly Xant.ai Marketo Sales Connect.

Top of Funnel 95

Top of Funnel Maximizer Conversion VanillaSoft 95

SalesLoft

DECEMBER 17, 2019

From his time at Marketo to his presence on LinkedIn and his current role as VP of Marketing at EverString, Matt Amundson is probably a name you have heard before. What you might not have heard is his thoughts on data-driven prospecting and marketing, the new wave of data around intent, or the best way to get a hotel upgrade.

Marketo 59

Marketo Marketing Trade Show Eloqua 59

Sales Hacker

FEBRUARY 19, 2019

Lauren Alt – Marketing Campaigns Manager at Outreach. Lauren is an email marketing wiz and always has a trick or two up her sleeve to share with her sales colleagues. She is also a part of the Women Sales Pros advisory board and is known for her efforts in helping and promoting women in sales.

Webinar Metrics 11

Webinar Metrics Cold Calling Marketo Hiring 11

InsightSquared

OCTOBER 22, 2018

One of the key elements of any successful relationship is communication — and that happens to be a huge factor in successful sales and marketing interactions, too. Sales and marketing usually want to be friends. If you’re starting to recognize the benefits of sales and marketing alignment, you’re not alone.

Marketing 87

Marketing Analytics Lead Rank Lead Scoring 87

Pipeliner

MAY 30, 2023

Customer relationship management, or sales CRM, is a platform that aids firms in managing their relationships with clients and prospects. A sales CRM’s objectives are to increase customer engagement, accelerate sales performance, and streamline sales operations.

Lead Management 52

Lead Management System Lead Rank Lead Scoring 52

Bigtincan

SEPTEMBER 8, 2021

No one disagrees with these maxims, but the problem we’ve seen in enterprise level sales teams is that well-intentioned sales enablement efforts fail on execution. When it comes to execution, we see these three common issues often: Common Issue #1: Sales content is disorganized, hard to access, or difficult to use.

Sales Enablement 111

Sales Enablement Strategy Enterprise Enterprise 111

Sales Hacker

SEPTEMBER 16, 2019

This week on the Sales Hacker podcast, we speak with Jason Holmes , President and COO of Showpad. Jason specializes in executive sales leadership with CRM, SaaS, and other tech companies. He’s been an executive and/or VP for a variety of household names, such as Marketo, Adobe, and Oracle. Subscribe to the Sales Hacker Podcast.

Omniture 51

Omniture Marketo Oracle Hiring 51

Showpad

MARCH 11, 2021

Broadly speaking, sales enablement is the practice of ensuring your reps have everything they need to efficiently and effectively sell. Those words “efficiently” and “effectively” are fundamental to sales enablement. This all hinders the sales process. Increase sales efficiency and preparedness.

Sales Enablement 52

Sales Enablement Hiring Collateral Social Media 52

SalesHandy

AUGUST 10, 2020

It also integrates with communication tools like Mailchimp to seamlessly integrate with marketing workflows. . If you’re trying to figure out how to find sales prospects without much effort, you should check Icy leads. Autopilot is a multi-channel lead generation and lead scoring tool for sales teams. Systeme.io . LeadSquared .

Lead Rank 119

Lead Rank Lead Scoring Sales Qualified Lead Tools 119

Sales Hacker

DECEMBER 23, 2019

Pat heads up heading up sales, marketing, and business development. Pat has also been on the early leadership teams of more than a half dozen successful internet advertising and marketing startups. Pat’s the Chief Revenue Office for Zylotech, heading up sales, marketing, and business development.

Relationals 53

Relationals Revenue Scale Marketo 53

Markempa - Inside Sales

OCTOBER 31, 2016

In most B2B companies with complex products or services, marketing-sourced leads rarely account for even half the revenue and often it is much less. To keep valuable field sales resources productive, many of the more innovative sales and marketing departments build “sales development” teams.

Revenue 45

Revenue B2B Lead Rank Buyer Persona 45

Close.io

JUNE 24, 2019

Marketing was responsible for building interest and generating leads and then sales would pick up the baton and close revenue. Marketing, driven largely by traffic goals, developed all sorts of techniques to build inbound interest and send leads pouring in— but this increase in traffic also increased the number of low-quality leads.

Outsourcing Services 91

Outsourcing Services Lead Rank Hiring Sales Qualified Lead 91

DiscoverOrg Sales

APRIL 10, 2018

You’re trying to ramp up, fast, and nothing brings in leads quicker than an outbound email campaign – so you drop those contacts into your CRM, and maybe a marketing automation tool (MAT) like Marketo, Outreach, or Constant Contact. …and the bounces start to roll in.

Data 46

Data Ideal Customer Profile Cost per Lead Outbound 46

Sales Hacker

OCTOBER 7, 2021

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Best-selling author of Embrace Your Edge, Hang is a global speaker on sales, leadership, and diversity & inclusion in the workplace. Hang Black.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

DiscoverOrg Sales

AUGUST 22, 2017

Today, the average organization has upwards of 20+ marketing and sales tools in their tech stack and many thousands more exist, all promising to boost ROI in their own way. Nearly every sales and marketing technology boasts integration with the CRM and most commonly they integrate with Salesforce.com first.

SalesForce 120

SalesForce CRM Lead Rank Lead Scoring 120

LeadFuze

AUGUST 5, 2021

One of the top destinations on the web for all sales subject matter. How to Make Sales and Marketing Meetings More Effective and Impactful. Blogger Blurb: Max Altschuler and Gaetano DiNardi put out some amazing content over at Sales Hacker. Leah Bell is the Content Marketing Specialist for SalesLoft. WoodPecker.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98