article thumbnail

Sales Talk for CEOs: How to Become a Trailblazer in a New Market with Amy DuRoss (S2:E9)

Alice Heiman

Personalized medicine—designing custom therapeutics for each patient to cure diseases like cancer—is a whole new terrain in the pharmaceuticals industry. In this episode of Sales Talk for CEOs, Amy talks about what it takes to become a trailblazer in a new market, including the role of passion, storytelling, networking, and referrals.

article thumbnail

Key metrics can help gauge progress

Sales and Marketing Management

Emotional – stress polls and energy audits, mental health-related claims, absenteeism rates, employee assistance programs usage rates, pharmaceutical usage. Career – engagement survey results, turnover rates, employee referrals, number of employees taking advantage of professional development opportunities, rate of internal promotions.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Top 5 Sources to Help You Find New Sales Leads

criteria for success

In some companies, leads are provided by the marketing department, while in others, salespeople must fend for themselves. Referrals: The best source of new sales leads. That’s why referrals are so powerful. The recommendation of a friend or colleague can mean more than all the marketing materials in the world.

article thumbnail

5 Things Good Content Marketers Know About How to Grow Your Business by Jayna Locke

Increase Sales

Some days business marketing seems exciting and ripe with opportunity. Take the thrilling wonderland of social media marketing, for example. In this post we’ll share some of the secrets of good content marketers. Start with Goals and a Plan for Your Content Marketing ROI. Push marketing is over. But it works.

article thumbnail

Pipelinerpreneurs – Where Do Your Leads Come From?

Pipeliner

Leads become opportunities, opportunities turn into sales, sales turn into real customers, customers bring in referrals, and referrals turn into future leads. That last part is especially important, for referrals are the highest quality leads available. Some are highly specialized or even transactional, and we’re not.

article thumbnail

Hospital sales – business-as-usual will be business lost to competitors

Sales Training Connection

For example, hospitals are continuing pursuing mergers and acquisitions , purchasing physician practices and hiring sales people to call on physicians to increase referral rates. Those who know the market best say the change is likely to continue. This marketing idea is simply one of the recent examples of innovation.

article thumbnail

Understanding Sales: A Total and Comprehensive Guide to Unlocking Success

Vengreso

In a B2B sales role, usually a Bachelor’s degree in business, marketing, or a related field, along with relevant sales experience, strong communication and interpersonal skills, and proficiency in MS Office and CRM practices are generally required. How to Get Into a Sales Role? Search for sales job openings on company websites.

Hiring 40