Zoominfo

APRIL 23, 2021

ZoomInfo’s recent webinar, Automation: The Secret to Next-Level Go-To-Market Strategy , highlighted why automation powered by data is a proven tactic to accelerate win rates and better enable go-to-market plays. 2: New sales or marketing leader play. 1: The funding play. 4: Customer technology play.

Webinar Metrics 242

Webinar Metrics Strategy Marketing Scale 242

Zoominfo

MARCH 3, 2019

In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. For this reason, we’ve put together the ultimate list of company research tools for sales reps. This next tool is a no-brainer. Let’s get into it!

Research 233

Research B2B Tools Company 233

Zoominfo

OCTOBER 6, 2020

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Allocate resources: Hire needed staff and purchase, equipment, software, and other tools.

Churn 246

Churn Marketing Loyalty Software 246

BuzzBoard

APRIL 15, 2024

Understanding the Significance of Showcasing ROI for Digital Marketing Services In today’s data-driven climate, illustrating the return on investment (ROI) for digital marketing services is crucial in showcasing the efficiency and effectiveness of these services.

ROI 52

ROI Case Study Marketing Campaigns 52

BuzzBoard

OCTOBER 26, 2023

With a multitude of options at your fingertips, choosing the right AI sales tool has become a decisive factor in determining the success and sustainability of your sales efforts. Make sure the tool you choose has the capacity to achieve your objectives. First and foremost, take stock of your existing software and processes.

Sales Tools 104

Sales Tools Tools Vendor How To 104

Nutshell

DECEMBER 7, 2023

Keyword research tools help simplify that process for you. This post will break down the best keyword research tools as well as the basics of keyword research for your business. You can go through the following sections to learn more: Table of Contents What is a keyword research tool? With this tool, you can access up to 1.25

Research 62

Research Lead Rank Lead Scoring Tools 62

BuzzBoard

FEBRUARY 16, 2024

Understanding the Relevance of AI Tools for Sales in the Context of Small Businesses There’s no denying that artificial intelligence (AI) is revolutionizing sales tools, particularly for small businesses. These aren’t just daydreams – they’re tangible opportunities readily available with AI tools for sales.

Small Business 52

Small Business Small Business Tools Lead Rank 52

SBI

DECEMBER 8, 2020

Top Sales Tools of 2020 and the Digital Sales Revolution. Today, I’m announcing the solution providers I’ve selected for the final cut of the Top Sales Tools of 2020 list. Congratulations go to the hardworking people at the following companies: Access Mobility (Video Marketing Center) Allego Bigtincan Brainshark Chorus.ai

Top of Funnel 169

Top of Funnel Sales Tools Tools InsideView 169

Julie Hanson

FEBRUARY 5, 2019

Especially presentation tools that make connecting with an audience more effective and impactful. Like most presentation remotes, the Spotlight allows you to advance your slides and go to black without being tethered to your laptop. That was my reaction the first time I saw a presenter use the highlight feature.

Tools 63

Tools Call-back Google Follow-up 63

Vengreso

JANUARY 18, 2022

Leveraging technology, social selling, and sales prospecting tools has ushered in a new era for anyone wishing to pursue a career as a sales rep. However, with so many sales prospecting tools out there, how do you know which ones are worth your time and money? Now let’s dive into sales prospecting tools.

Tools 132

Tools Prospecting Top of Funnel Ideal Customer Profile 132

SBI

SEPTEMBER 23, 2021

Filip : Undoubtedly, the pandemic has inspired creativity and ingenuity in sales and marketing teams across the globe. This shift in process has in turn led to our clients stacking resources for meeting presentation, content creation, and content organization. Crescendo is their presentation tool during these virtual meetings.

Collateral 87

Collateral Face-to-face Sales Enablement Trade Show 87

Nimble - Sales

AUGUST 30, 2023

Navigating the constantly evolving landscape of the consulting industry presents its challenges, often requiring professionals to stay attuned to the latest insights and strategies.

Tools 86

Tools Industry Strategy Marketing 86

SBI

MAY 20, 2020

The Top Sales Tools of 2020. I already mentioned, that there are more than 600 sales solutions on the market. Today, we announced our annual Top Sales Tools of the Year awards presented in a beautifully crafted guide (thanks to Turtl one of our Top Tools). Nancy Nardin Founder, Smart Selling Tools.

Sales Tools 123

Sales Tools Tools CRM Vendor 123

Smooth Sale

MARCH 21, 2024

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Business Marketing Techniques You May Not Have Tried Would you like more creative marketing strategies for your business? Discover innovative marketing strategies to reach your target audience and elevate your brand.

Trade Show 90

Trade Show Marketing Social Media Referrals 90

Pipeliner

DECEMBER 20, 2023

One significant trend is customer journey automation, which involves utilizing specific tools to streamline interactions. This article will highlight the importance of implementing these tools in your company. With these tools, businesses can ensure a more seamless and personalized customer experience.

Tools 52

Tools Company Customer Case Study 52

BuzzBoard

APRIL 16, 2024

Concept of Using Social Media Marketing to Win Digital Marketing Contracts with Local Businesses In the quest to secure digital marketing contracts with local businesses, digital marketing agencies are increasingly recognizing the importance of engaging in local social media marketing.

Social Media 52

Social Media Media Marketing Strategy 52

Zoominfo

OCTOBER 6, 2020

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Allocate resources: Hire needed staff and purchase, equipment, software, and other tools.

Churn 179

Churn Marketing Loyalty Software 179

BuzzBoard

APRIL 18, 2024

Understanding the Importance of Audience Segmentation in Local Business Markets The significance of audience segmentation in local business markets in today’s increasingly digital landscape is paramount. This is particularly valuable in local markets where customers often have specific needs and preferences.

Paid Content 52

Paid Content Segment Advertising Advertising 52

Allego

JANUARY 12, 2023

Marketing creates content. Sales is annoyed, while marketing is frustrated—maybe even a little sad. “It’s a common problem: The marketing team creates content for sales, but sellers don’t use it. What Motivates Sellers to Use Marketing Content. It’s a tale as old as time. Sales ignores the content.

Collateral 106

Collateral Marketing Report Motivation 106

Fill the Funnel

MAY 24, 2012

All of us are presenters at one time or another. When that need arises the following tools can not only ease the creation process but save you some time, and allow you to create a presentation masterpiece. Each on their own might be just what you need, but I suggest that you consider combinations of several in one presentation.

Tools 131

Tools Ideal Customer Profile Analytics Microsoft 131

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

Hubspot Sales

NOVEMBER 28, 2023

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Table of Contents How can Sales and Marketing collaborate? Let’s take a closer look with some examples: Product datasheets.

Lead Rank 99

Lead Rank Top of Funnel Marketing Qualified Lead Ideal Customer Profile 99

Hubspot Sales

OCTOBER 12, 2020

Set your company apart from the rest by keeping your prospect’s needs front-and-center in a well thought-out capabilities presentation that is more about the client than your desire to sell to them. Capabilities presentations usually aren’t necessary for low-value or direct-to-consumer deals. Capabilities Presentation Examples.

Case Study 97

Case Study Study Google Competition 97

BuzzBoard

APRIL 15, 2024

Understanding the Power of Email Marketing in Winning Local Business Contracts Email marketing is a powerful tool for digital marketing agencies seeking to secure local business contracts. Employing the right email marketing strategies can provide a formidable edge over competitors.

Email Marketing 52

Email Marketing Marketing How To Commence 52

Pipeliner

AUGUST 17, 2018

Radio As a Marketing Tool For B2B Marketers and Social Listening. In the digital era, brands shouldn’t write off the radio as a marketing tool – it offers the same key perk of programmatic ad buys: attribution. Role of Radio In the Marketing Mix. Future of Radio Advertising in Promoting B2B Sales.

B2B 75

B2B Tools Marketing Advertising 75

BuzzBoard

MARCH 14, 2024

An Overview of Common Digital Marketing Challenges Small Businesses Face Sales teams in digital marketing agencies frequently face a common set of challenges when selling solutions to small businesses. According to Google, only 37% of small businesses employ digital marketing to sustain their operations online.

Small Business 52

Small Business Small Business Outsourcing Services Marketing 52

BuzzBoard

OCTOBER 17, 2023

In our previous post, we discussed the reality of selling digital marketing services to local SMBs by analyzing the in-between communication challenges backed by true anecdotes. Line up Your Strategies with Customers’ Business Goals: Use SaaS Tools to Build, Track, and Manage. Start by doing the usual.

Strategy 105

Strategy Marketing Education Small Business 105

BuzzBoard

APRIL 16, 2024

Explaining the Importance of Lead Generation Strategies for Digital Marketing Agencies Lead generation strategies serve as crucial tools for digital marketing agencies. These strategies are especially vital for agencies marketing to small and local businesses. What’s the secret behind free digital marketing audits?

Lead Generation 52

Lead Generation Webinar Metrics Sales Qualified Lead Lead Rank 52

SocialSellinator

AUGUST 29, 2023

In the ever-evolving digital landscape, social media marketing has emerged as a powerful tool for businesses to reach their target audience, increase brand visibility, and drive conversions. However, simply being present on social media platforms isn't enough.

Social Media 87

Social Media Campaigns Media Advertising 87

SBI

NOVEMBER 19, 2020

Mediafly Launches Jumpstart Presentations, Elevates Sales Conversations in Remote Selling Environments. Jumpstart Presentations boosts companies’ digital selling transformation by providing out-of-the-box, animated, engaging presentations that accelerate the path to purchase and drive revenue – without risk and in less than three weeks.

Conversion 68

Conversion Distribution Analytics Sales Enablement 68

The Digital Sales Institute

FEBRUARY 2, 2022

Making effective presentations is a great way to convince clients and companies to do business with you. With them, you can present your experience, project, and much more in an appealing and engaging way. Nevertheless, to get the results you expect, your presentations must follow best practices. Utilize presentation templates.

Scale 52

Scale Follow-up Examples Proposal 52

Janek Performance Group

OCTOBER 4, 2022

I see this as an effective social selling tool in three areas. For example, if you sell marketing automation solutions, you could join a Marketing Live Event and interact with others at the event. For example, if you sell marketing automation solutions, you could join a Marketing Live Event and interact with others at the event.

Ideal Customer Profile 62

Ideal Customer Profile LinkedIn Tools Distribution 62

SBI

MAY 7, 2019

The Top Sales Tools of 2019 Guide. It was way back in 2010 when I published the first Guide to Sales Tools. It’s important to note, that CRM, marketing automation, and expense management solutions were included then, while I don’t include them now.

Sales Tools 101

Sales Tools Top of Funnel Tools Funnel 101

SBI

JULY 22, 2014

If you’re a B2B seller you no doubt find it increasingly difficult to make sense of the marketing technology landscape. Scott Brinker of Chiefmartec has created a marketing solution map for each of the past few years. At Smart Selling Tools, we’ve been reporting on sales solutions for seven years. In 2012 it grew to around 350.

B2B 123

B2B Tools Top of Funnel Marketing 123

SocialSellinator

AUGUST 10, 2023

One such progressive approach that has rapidly gained prominence is growth-driven digital marketing. Growth-driven digital marketing can be defined as an innovative approach that integrates the traditional principles of digital marketing to achieve sustainable growth.

Paid Content 76

Paid Content Webinar Metrics Strategy Marketing 76