SugarCRM

OCTOBER 17, 2023

Most AI applications, however, revolve around facilitating sales and marketing operations. For Marketing, generative AI is the future. For Marketing, generative AI is the future. Below are some ways marketers can tap into the power of generative AI in their marketing endeavors. However, the opposite is often true.

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Ideal Customer Profile SugarCRM Marketing Lead Rank 26

SugarCRM

SEPTEMBER 22, 2020

Think about all of the different types of marketers you have worked with. Some marketers you’ve known may have focused on the creative elements or tactical aspects of campaigns, while others may have been most concerned with strategy, technology, or reporting. The post What Type of Marketer Are You?

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SugarCRM

JANUARY 25, 2024

The Customer of the Year award celebrates customers who have cultivated a lasting partnership with SugarCRM by achieving significant business impact using the platform and engaging with the Sugar ecosystem and SugarClub in the journey to reduce manual processes and make the hard things easier for their business and their customers.

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SugarCRM

JANUARY 23, 2021

The sales and marketing departments often encounter difficulty capturing data and increasing transparency between marketing and sales activity. Without a marketing automation platform, marketers may be using 20 different applications to manage everything from social media to visitor tracking to email campaigns.

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Sales Process Top of Funnel SugarCRM Marketing 33

SugarCRM

MARCH 17, 2022

Businesses must strive for more than traditionally perceived value to remain current in today’s market filled with savvy customers. SugarCRM Named a Top Vendor in Constellation ShortList for Sales Force Automation for Small and Midsize Business. SugarCRM Awarded “Best CRM Platform” in CX Today’s Inaugural CX Awards.

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SugarCRM

NOVEMBER 9, 2022

The Customer of the Year award celebrates customers who have cultivated a lasting partnership with SugarCRM by achieving significant business impacts using the platform. ” – Kerrilyn O’Rourke, Marketing Coordinator, Loveland Pulse.

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Brainsell SugarCRM Customer CRM 49

SugarCRM

DECEMBER 5, 2023

Welcome to the first part of our four-part series, Mastering Sales ROI in Manufacturing: A SugarCRM Guide. In fact, a recent SugarCRM research report uncovered that 41% of sales, marketing, service, and IT leaders believe that intent data and lead scoring are the most important CRM-based activities for organizations.

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SugarCRM

JANUARY 18, 2022

From a marketing perspective, leveraging data helps accurately track campaign performance, identify new market opportunities, and understand leads and customers in high fidelity. A business that doesn’t best use data in its marketing efforts will handily surrender its prospects to one that does. Enhanced Customer Clarity.

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SugarCRM

MARCH 23, 2021

In fact, many companies build their entire sales strategy on a solid foundation of marketing initiatives and brand recognition. . Successful companies build their marketing and sales strategies around the customer. The answer is simpler than you would have thought: Marketing Automation! . Market With Relevance.

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ROI SugarCRM Lead Rank Lead Scoring 26

SugarCRM

FEBRUARY 15, 2024

As they look ahead to the upcoming year, recent PwC research shows that more than half of UK manufacturers are gearing up to introduce new products, with more than a quarter (27.3%) hoping to explore uncharted territory and expand into new markets. However, the path forward is not without its challenges.

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Opportunity SugarCRM Face-to-face Infusion 26

SugarCRM

DECEMBER 9, 2020

How much revenue does your marketing content generate? And while marketers and content are not directly involved in the sales funnel, they can help reduce friction between departments and, most importantly, equip their sales peers with the type of content that grabs attention and closes deals. .

Top of Funnel 49

Top of Funnel Marketing SugarCRM B2C 49

SugarCRM

APRIL 20, 2021

This puts the pressure on marketing to further qualify and nurture leads because cold calling is just not the best use of anyone’s time. People will buy when they are ready and well informed and it is marketing’s job to make sure the programs and content are in place to do that. So what is marketing automation?

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Marketing Top of Funnel SugarCRM Lead Rank 26

SugarCRM

MAY 22, 2014

The post Employees as B2B Marketing Resources appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Best Practices Customer Interaction Email Marketing Social Media'

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Resources B2B Social Media Marketing 43

SugarCRM

JULY 29, 2021

Some of the key topics discussed between Charles Hicks, General Manager, Sugar Serve at SugarCRM , Roy Grubbs, Customer Success Manager at SugarCRM , and Mario Del Cid, Customer Success Director, EMEA at SugarCRM include: The most common areas for improvement between sales and service: handoff points, closing the loop, and maintaining communication.

SugarCRM 52

SugarCRM Webinar Metrics How To Margin 52

SugarCRM

OCTOBER 2, 2020

In a previous blog , we discussed how the versatile world of marketing allows individuals—from analytical to artistic—to hone in on their passions. Now that you’ve taken the quiz, let’s find out what your marketer type means. Despite the differences amongst marketers, there are some similarities in all of our priorities.

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Marketing Lead Rank Campaigns Lead Scoring 48

SugarCRM

MAY 24, 2022

One of sales’ biggest complaints about marketing is that it claims it’s responsible for “driving sales.” Without true alignment, every email nurture campaign, whitepaper, blog, or webinar marketing produces is a wasted effort. Marketing activities fuel sales opportunities—and when they’re not in sync, neither one thrives.

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Sales Goal Webinar Metrics Top of Funnel Strategy 26

SugarCRM

AUGUST 23, 2021

August 17th, 2021 marks the first anniversary of SugarClub , our user’s online community where they collaborate on answers, solutions, and ideas about SugarCRM and our CX solutions, including Sugar Market , Sugar Sell and Sugar Serve. met for a workshop to better understand and improve our current customer digital experience.

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SugarCRM

SEPTEMBER 24, 2021

Since starting Sugar back in 2004, I’ve always enjoyed working with mid-market companies the most. But the real customer experience (CX) fun, in my opinion, is with mid-market companies. But the real customer experience (CX) fun, in my opinion, is with mid-market companies. What is a mid-market company?

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SugarCRM

MARCH 26, 2021

The main topic of our webinar covered our top 3 ways to reduce customer churn using solutions already built into and ready for use, from Sugar Sell and Sugar Market. Where We Meet the Moment – How SugarCRM can help you create the high-definition customer experience your business needs and your customers crave.

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SugarCRM

JUNE 25, 2020

This “reason” applies to marketing automation platform (MAP) implementations as well. A MAP is a solution built for marketers that allows them to capture, nurture, and convert leads, maintain customers, and identify advocates. Marketing automation is an integral component of customer relationship management.

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CRM SugarCRM Marketing Education 49

SugarCRM

AUGUST 8, 2023

By leveraging helpful pre-built dashlets, you can save time and resources and make decisions that accelerate your business. Sugar Sell’s out-of-the-box sales automation features help you automate and accelerate your sales without spending time and resources on manually tackling some of the most critical sales processes.

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SugarCRM

JUNE 17, 2019

So what does a CRM have in common with Human Resources? Using internal processes, much of which involved our own core system, I was contacted the day after I applied by a Human Resources representative. Hey, I’m in Marketing!). We use our own CRM every day, whether it’s for IT-related aspects or interaction with our customers.

Resources 42

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SugarCRM

JANUARY 11, 2024

For marketers, generative AI poses incredible potential because it offers opportunities for more complex and personalized campaigns in all their forms. From shaping the buying experience to lifecycle marketing and digital experiences, Machine Learning and AI have entirely changed how marketing departments operate.

Marketing 32

Marketing Infusion Scale Webinar Metrics 32

SugarCRM

APRIL 2, 2021

Sales and marketing teams share one common goal—to increase a company’s revenue. Solving the Sales-Marketing Conundrum: 3 Strategies to Consider. On the other hand, marketing people are a combination of analytical and creative and focused on the processes or techniques of promoting, selling, and distributing a product or service.

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Lead Rank Sales Qualified Lead Marketing Qualified Lead Strategy 29

SugarCRM

JANUARY 20, 2022

In this webinar with Jana Ferguson, Director of Customer Development and Brie Rowe, Director of SugarU at SugarCRM, we discussed our best practices to ensure CRM excellence. Below are the first 2 minutes of the webinar and the slide deck. If you would like to see the full video recording, you may access it here.

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CRM SugarCRM Webinar Metrics How To 48

SugarCRM

DECEMBER 7, 2023

Welcome to the second part of our four-part series, Mastering Sales ROI in Manufacturing: A SugarCRM Guide. It takes historical and current data sets and turns them into valuable insights that allow manufacturers to stay one step ahead of the market. At SugarCRM, we infused predictive analytics into our Advanced Forecasting Module.

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Sales Forecasts Forecasting ROI Infusion 26

SugarCRM

NOVEMBER 16, 2020

To generate leads, convert them into customers, and maintains strong customer relationships, leading enterprises automate this process using powerful marketing automation software, such as Sugar Market. About half of all companies automate their marketing in one way or another. Capture Leads with Automated Marketing Campaigns.

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Lead Rank Lead Scoring Marketing Lead Nurturing 52

SugarCRM

JUNE 22, 2023

IoT and CRM: Better Together IoT is the connection of devices via the internet, while CRM is the collection of customer data through data mining with the purpose of providing useful insight into customer behavior for marketing and sales purposes. Together, companies can: Control, analyze and optimize marketing nurtures in real-time.

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CRM Industry SugarCRM Webinar Metrics 26

SugarCRM

NOVEMBER 30, 2021

The difference between a good B2B marketer and a great one resides in the ability to understand the big picture of reaching your target buyers. Things get even more complicated if you have limited resources. Marketing automation systems often provide easy access to external databases for validation and cleanup.

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Lead Rank Top of Funnel Lead Scoring Strategy 49

SugarCRM

OCTOBER 11, 2021

SugarCRM’s mission is to provide a platform that helps our customers serve their customers. While many tools in the market provide case management and knowledge self-help portals, Sugar Serve provides those tools combined with a rich customer management platform. Create A Rich Customer Data and Business Process Platform.

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SugarCRM

JULY 31, 2019

Dear Salesfusion Customers, Following Salesfusion’s acquisition by SugarCRM in May of 2019, the teams went heads-down to create a new vision for SugarCRM. By the end of July, that vision was realized, including the new look and name for Salesfusion—Sugar Market. Your marketing operations will continue unphased.

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SugarCRM Marketing Customer Knowledge Base 24

SugarCRM

AUGUST 21, 2020

The sky really is the limit, but these small aspects, while they may require more resources, become increasingly important in a time where every company is turning to virtual events. Where can you offer help or resources? In my role in customer marketing, creating surprise and delight moments is at the heart of what I do.

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Webinar Metrics Ideal Customer Profile Customer Marketing 48

SugarCRM

NOVEMBER 11, 2021

Artificial intelligence (AI) is rapidly changing the way we use marketing, sales, and service platforms. AI enables marketers to score and qualify leads without lifting a finger, sales to spend time on deals most likely to close and service agents prepared to help by knowing a customers’ disposition ahead of time.

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B2B SugarCRM Lead Rank Lead Scoring 49

SugarCRM

DECEMBER 9, 2022

In this webinar, Volker Hildebrand , SVP, Product Marketing and Eric Okimoto , Director of Product Management at SugarCRM will show you how to reduce costs and enable customers to connect with you on their own terms while building long-term, high-value relationships with them with Sugar Serve’s Self-Service Center.

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SugarCRM Knowledge Base How To Customer Service 26

SugarCRM

NOVEMBER 8, 2021

Most companies have great sales and marketing engines to get you in the door, but it’s essential to understand if they will support you after the ink dries on the contract. What resources, support, and partnership will the vendor put forward to ensure a fruitful post-sale experience? Find a Customer-Obsessed Vendor.

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SugarCRM

NOVEMBER 11, 2020

And the LEGOs are actually pieces of information about customers, their buying journey, their past interactions with you and anything else that might be relevant to product development, marketing, sales or customer service. And no matter what type of marketing you’re doing, you can save resources by using CRM analytics to scrub data clean.

Analytics 49

Analytics CRM Lead Rank Lead Scoring 49

SugarCRM

MARCH 29, 2022

release, expected to arrive in April, SugarCRM will convert all SugarCloud-hosted Professional and Enterprise customers to Sugar Sell. 2022 CRM Impact Report – Insights from 1,600 sales and marketing leaders worldwide on how CRM can transform customer churn into long-term customer retention.

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