Repsly

MAY 11, 2022

While there are numerous draws to attend this Spring’s Retail Execution Roundtable , none may be bigger than the President of Kraft Heinz Ingredients and U.S Away from Home, Peter Hall , who will be delivering a powerful session on the road to retail excellence in Chicago on May 17th, and New York City on May 24th.

Retail 62

Retail Field Sales Study Marketing 62

Repsly

SEPTEMBER 29, 2022

By now, brands and retailers are way too familiar with the pains of finding and keeping field workers. As this seemingly never-ending labor challenge fast approaches its third year, it's paved the way for resiliency and innovation within the retail industry amongst CPG leaders.

Retail 62

Retail Industry Field Sales Territories 62

Repsly

APRIL 7, 2022

We’re hitting the road this Spring with Repsly’s inaugural Retail Execution Roundtable , which is aimed to bring together CPG leaders and retail experts from all over North America for a refreshing one-day event in three cities: Santa Monica (April 26th); Chicago (May 17th); and New York City (May 19th).

Retail 62

Retail Field Sales Study Marketing 62

BuzzBoard

FEBRUARY 28, 2024

Defining ROI in the Context of Digital Marketing for Small Businesses The return on investment (ROI) of digital marketing for small businesses is a critical metric offering insights into the success of a marketing campaign and informing business decisions. Ready to elevate your digital marketing strategy and drive superior ROI?

Small Business 52

Small Business Small Business ROI Case Study 52

Smooth Sale

AUGUST 13, 2019

How To Attract the Right Job Or Clientele: When we take the time to study varying business models, we gain knowledge for increasing our odds for success. It is also wise to keep an eye on trade policies and how they affect the markets. My Story: Study of Varying Business Models . A Retail Business Model .

Lead Rank 68

Lead Rank Study Retail Policies 68

BuzzBoard

MARCH 15, 2024

Introduction to Small Business Digital Marketing Success Stories In today’s digital age, a strong online presence is crucial for small businesses striving for growth and longevity. With a myriad of marketing channels at their disposal, leveraging them effectively to garner substantial results can be challenging. The outcome?

Small Business 52

Small Business Small Business Case Study Social Media 52

Bigtincan

NOVEMBER 10, 2021

Too many retail brands are still using antiquated learning methods in their retail training, leading to sales associates not retaining information. Incorrect retail training contributes to the enormous turnover rate, which is almost twice that of the general labor force. . What does a retail training app need to be effective?

Retail 98

Retail Tools Training Survey 98

Repsly

AUGUST 7, 2019

Brick-and-mortar retail isn't going anywhere. Despite the clamor surrounding the so-called retail apocalypse, studies show that more than half of consumers are motivated to visit a physical retailer because they want to see and touch an item before buying it. (This article originally appeared on G2: Source ).

Retail 71

Retail Consumer Study Motivation 71

Repsly

JUNE 30, 2022

If you missed our webinar on “FMCG Retail Execution Excellence - Best-in-Class Strategies to Attacking Summer Promotions Season with Confidence” with POI, you’re in luck!

Retail 62

Retail Promotion Webinar Metrics Strategy 62

Zoominfo

FEBRUARY 13, 2019

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). Enter email list segmentation—the key to successful email marketing. Unfamiliar with the term? Keep reading.

Segment 219

Segment Email Marketing Marketing Buyer Persona 219

Zoominfo

AUGUST 3, 2022

All too often, marketing budgets are the first to be scaled back. We surveyed nearly 250 marketers , and while 59% of respondents said they either were not adjusting their budgets or weren’t making significant changes, almost 40% said they were cutting back on marketing spend in anticipation of a recession.

Top of Funnel 130

Top of Funnel Marketing Advertising Advertising 130

Repsly

APRIL 28, 2022

If you haven’t had a chance to register for our free inaugural Retail Execution Roundtable yet, you’re in luck. We just finished an incredible day of sessions in Santa Monica on April 26th, but we still have seats available in Chicago (May 17th), and New York City (May 24th).

Retail 62

Retail Field Sales Study Marketing 62

Zoominfo

JULY 9, 2019

Customer reviews and testimonials have been a staple in nearly every marketing strategy for decades. Consider these statistics: 89 percent of marketers say that customer testimonials and case studies are the most effective content forms for influencing purchases ( source ). 5 Key Considerations for a Data-Driven Retail Strategy.

B2B 180

B2B Retail Segment Scale 180

BuzzBoard

FEBRUARY 8, 2024

Understanding the Role of Email Marketing in Lead Generation for Small Business In today’s highly digital world, small businesses often find it challenging to stand out amidst the stiff competition. However, email marketing can provide a robust solution. First and foremost, building a quality email list is essential.

Small Business 52

Small Business Small Business Email Marketing Marketing Qualified Lead 52

Partners in Excellence

DECEMBER 14, 2023

I tend to read widely, one of the areas I study is the future of procurement. But then I think of all the sales people working with retailers, trying to get end-caps, eye level shelf space, promotions, and so forth. Or in many of the retail stores I go to, there are sales people–people who help me find the product I need.

Retail 120

Retail Scale Margin Promotion 120

Repsly

JULY 8, 2021

With 25 percent of sales lost due to poor retail execution, the top brands know that to meaningfully move the needle on growth, obstacles and problems in the field need to be attacked differently – which means they need to look at the problems differently, through different lenses, and additional insights.

Retail 62

Retail Data Field Sales Sales Goal 62

SBI Growth

MAY 19, 2013

Why should the CMO or VP of Marketing care about retargeting? You’re the one who explains why marketing is not supplying enough leads to sales. Online retailers convert 2% on the first visit. Is your marketing team bringing back 98% of the visitors for another shot? Consider this study by ComScore.

Buyer Persona 297

Buyer Persona Vendor Marketing Travel 297

Sales and Marketing Management

OCTOBER 10, 2018

Retailers are seriously considering plans for delivery drones. But for business, AI is having an early transformative effect on sales and marketing by helping people make better decisions and serve customers more effectively. But research and case studies confirm AI’s capacity to drive transformative change in the sales function.

Case Study 319

Case Study Analytics CRM Study 319

Zoominfo

JANUARY 31, 2018

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). Enter: email list segmentation—the key to successful email marketing. Unfamiliar with the term?

Segment 124

Segment Email Marketing Marketing Buyer Persona 124

Emissary

NOVEMBER 4, 2021

This trend results in additional pressure on sales and marketing organizations to speak the business language of their prospects and customers, not just demonstrate technical expertise. Most vertical marketing strategies are light in nature consisting of tabs on websites, vertical-oriented stock photos and key words added to headers.

Marketing 52

Marketing Strategy Collateral Case Study 52

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Large companies have the means to fund complex research studies, run advanced data analysis, or partner with other companies, while smaller organizations are often left to gather and analyze data on their own. Simple enough, right?

Data 188

Data Strategy Survey Retail 188

Hubspot Sales

MAY 6, 2022

Market-based pricing is a commonly used strategy, as remaining competitive in your industry is always a best practice. Read on to learn everything you need to know about market pricing, how to calculate your own market price and examples of it in action. What is market pricing? Market Pricing Examples.

Marketing 66

Marketing How To Competition Retail 66

SalesFuel

APRIL 15, 2024

Imagine how much higher that percentage could climb with digital videos on billboard spaces Overall, 50% of marketers say video performs better than any other format when it comes to meeting key performance objectives. Retail Touchpoints also adds that your clients DOOH advertising should tie into your client’s entire campaign.

Advertising 52

Advertising Advertising Face-to-face Ideal Customer Profile 52

Partners in Excellence

MARCH 5, 2024

At 25 I was unsatisfied about my job – I just earned a degree in Psychology but I didn’t want to be a clinician, so I ended up working in Retail Stores management: at that time, I was managing 5 stores all over Italy for a famous fashion company. in Marketing with Sales Management – one of the best decisions of my life.

Fashion 73

Fashion Study ACT Retail 73

Hubspot Sales

APRIL 6, 2023

As a McKinsey & Company study found, 65% of B2B companies sold exclusively online in 2022. Mobile Optimization Will Be Vital Source The target audience for online retailers are using smartphones on a daily basis, so it's prudent for online retailers to optimize their ecommerce sites for mobile use. million people.

Trends 99

Trends B2B B2C Social Media 99

OpenSymmetry

JULY 27, 2015

With the holiday season just around the corner, there is no better time to ensure your company will earn its share of the retail market pie. Today’s retail industry is fraught with new and ever-changing challenges, making earning a piece of the pie more difficult than ever before. Adapt to market conditions.

Retail 40

Retail Incentives Incentive Compensation 40

Sales and Marketing Management

AUGUST 8, 2017

Most leaders of online retailers know this, but rapidly changing consumer behavior and technological innovation make perfect execution difficult. Online retailers that listen to their customers’ requests for the convenience of purchasing with human assisted online chat will undoubtedly benefit. Reduced Cost of Customer Care.

Retail 206

Retail Social Media Oracle Consumer 206

Sales and Marketing Management

MAY 10, 2020

One study released prior to the pandemic indicated that 63% of companies had remote workers; that figure has only skyrocketed this year. Given the economic uncertainty in the market today, forecasting through this change is an incredible challenge. Author: Dave Gerry From the U.S. and the U.K. Shifting Messaging .

Face-to-face 302

Face-to-face Lead Rank Lead Scoring Hiring 302

Smooth Sale

JUNE 24, 2023

You can develop a business that allows people to study at their speed, optimizes their educational experience, and realizes their full potential by utilizing AI technologies. Blockchain can revolutionize supply chain management, enabling startups to profoundly impact the logistics, retail, and manufacturing sectors.

Lead Rank 147

Lead Rank Energy Retail Small Business 147

Score More Sales

APRIL 29, 2014

Think back to when you needed to buy something from a retailer in your town. This is the feeling potential buyers are getting when visiting many large companies’ websites according to a survey done by Velocify called The Fortune 100 Online Buyer Experience Study. Click here to download the study.

Retail 239

Retail Lead Rank Lead Scoring Study 239

Partners in Excellence

MARCH 5, 2024

IBM was not hiring in 1969 when I was discharged so I worked at a few other companies doing technical work and studied for an MBA in night school. I sold the bank on branch automation after studying the operation for two years. marketing people and every senior executive at the bank, including the President and CEO.

Banking 77

Banking Hiring Lead Rank Lead Scoring 77

BuzzBoard

FEBRUARY 20, 2024

What are the Strategies to Differentiate my Digital Marketing Agency for Small Businesses? The digital marketing landscape is rapidly evolving. Traditional strategies are no longer sufficient – to truly stand out, your digital marketing agency requires a deeper level of transformation. One potential solution?

Small Business 52

Small Business Small Business Lead Rank Study 52

Score More Sales

MAY 23, 2012

Can you honestly say you have OPTIMAL results in your retail transactions as a consumer? This strikes a nerve with me – although I write about B2B experiences, whether I’m interacting with a company for my business or for me personally, retail experiences have slid dramatically. You can download IBM’s Global CMO Study.

Loyalty 201

Loyalty Retail Customer Lead Rank 201

Zoominfo

MARCH 21, 2022

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). The study showed a broad range of attrition within specific companies in various industries.

Quota 100

Quota Hiring Face-to-face Advertising 100

Partners in Excellence

MARCH 10, 2023

” “How do we more quickly expand into new markets, where our sales people have no experience?” As we look at driving change–whether to enable more growth, address challenges or problems, address new markets/opportunities, bring new products/solutions to market; to often we look for something new and novel.

Scale 62

Scale Hiring Retail Distribution 62

Appbuddy

DECEMBER 16, 2021

With global email volumes at an all-time high, fierce competition in the inbox, and increased levels of subscriber fatigue, it’s never been more difficult for email marketers to capture subscribers’ attention. This American online retailer offers high-quality eyeglasses, sunglasses, contacts, and eye exams at an affordable price.

Email Marketing 52

Email Marketing Campaigns Marketing Segment 52

Smooth Sale

SEPTEMBER 27, 2021

Today’s Guest Blog, ‘‘Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them.’ When you get down to it, marketing is figuring out how to make more sales. For small business owners, strong marketing begins with examining the data that is already present. All Marketing is Not Equal.

Industry 78

Industry Lead Rank Strategy Marketing 78