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The Future of Sales: Navigating Change with Next-Gen Tools and Intent Data

SugarCRM

So, how are sales organizations navigating these uncharted territories? Leveraging Next-Generation Tools for Sales Intent Data One of the biggest game changers in selling is the information now available to sales – intent data and contact/account data. This has resulted in: 9.9M in influenced pipeline attribution from ABM 2.8M

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Navigating the Road Ahead: Challenges and Opportunities for UK Manufacturers in 2024

SugarCRM

As they look ahead to the upcoming year, recent PwC research shows that more than half of UK manufacturers are gearing up to introduce new products, with more than a quarter (27.3%) hoping to explore uncharted territory and expand into new markets. However, the path forward is not without its challenges.

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Better Together: IoT and CRM for the Manufacturing Industry

SugarCRM

IoT and CRM: Better Together IoT is the connection of devices via the internet, while CRM is the collection of customer data through data mining with the purpose of providing useful insight into customer behavior for marketing and sales purposes. Together, companies can: Control, analyze and optimize marketing nurtures in real-time.

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What Is Geo-Mapping Software And How Can I Use it With my CRM?

SugarCRM

Likewise, geo-mapping software enables organizations to add a strategic edge to their sales and marketing strategies. For example, marketing teams can tailor geographic campaigns to their specific needs and interests. Such tools offer tremendous advantages in targeting customers in advertising and marketing campaigns.

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5 Core Lead Management Features Your CRM Needs

SugarCRM

Although, traditionally, lead management is associated with lead generation, this blog post will mainly focus on how lead management features inside a CRM can break down siloes and create marketing and sales alignment within an organization. Still, usually, these are included in dedicated Marketing Automation software.

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8 Ways Modern CRM is Reshaping The Manufacturing Industry

SugarCRM

Ensuring Customer Retention and Expansion by Delivering Seamless CX Across Marketing, Sales, and Service Manufacturers are often mature businesses that generate the bulk of their revenue from repeat purchases from existing customers. It is not only sellers and marketers that maintain relationships with customers.

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The CRM Playbook for Manufacturing Enterprises

SugarCRM

Manage Dealer Network Most manufacturing enterprises sell and service their products through a network of dealers, usually spread globally, that retail in local markets. This dynamic significantly reduces operational costs linked to market penetration and local transactions. They also offer predictability, consistency, and control.