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10 Webinar Metrics to Measure Success

Zoominfo

B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. But marketers often struggle to quantify the success of B2B webinars.

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Janek’s Nick Kane Hosts Business Development Webinar

Janek Performance Group

Top concerns include improving lead generation, conversion rates, and market awareness. In addition, organizations must better align sales and marketing, build stronger relationships, and maximize technology, including AI. To get started turbocharging yours, check out the full webinar here.

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8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”

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? Avoiding Common Mistakes in Webinar Marketing

Pipeliner

In this podcast episode, John Golden interviews Isaac Martinez, a self-made multimillionaire and leading expert in sales webinars. Isaac shares his experience and insights on how to run successful webinars that generate income or leads. They discuss the common mistakes people make when running webinars and how to avoid them.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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Kajabi Webinars: How to Create Live & Evergreen Webinars

Sell Courses Online

Webinars can be an extremely effective way to engage your audience and market your products. If you’re planning on using … Kajabi Webinars: How to Create Live & Evergreen Webinars Read More ?.

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Sales Management Training Webinars

Steven Rosen

6 FREE Sales Management Training Webinars . Sign up for one of my 6 sales management training webinars that cover core sales management skills. 6 FREE Sales Management Training Webinars. In this webinar, you’ll learn how to: Identify and leverage key Super STAR traits. Improve your behavioral interview skills.

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

B2B Marketing Zone and Tom Pick, a well-known B2B Marketing expert, recently conducted a survey of over 450 senior B2B marketing professionals about the impact of COVID-19 on their B2B marketing plans. Whether marketers are planning on live events this Fall and where budgets slated for live events are going.

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How to Improve Demand Generation with Empathy

Speaker: Brian Carroll, CEO & Founder of markempa

The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). In this webinar, you’ll learn how to go beyond rational-logic-based sales/marketing and adjust your strategy to understand better how buyers feel so that you can connect and help more customers buy.

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The Better Way to Onboard Customers

Speaker: Skilljar Experts

In our upcoming webinar, we’re going to share these learnings with you. Join Skilljar's all-star team of onboarding pros for this next webinar featuring: Sara Robba, Director, Customer Success. Linda Schwaber-Cohen, Product Marketing. Alex Calvert, Manager, Implementation. Cutler Bleecker, Learning Experience Designer.

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4 Cardinal Keys to Mastering ABM Measurement

Speaker: Steve Robinson, Founder and CEO of Brilliant Metrics

In this webinar, you will learn: Key definitions that simplify the array of metrics available to ABM marketers. Don't miss out on this exclusive webinar with Steve to jumpstart your ABM strategies today! How different ABM approaches require different measurement strategies.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals. Don’t miss this must-attend session.

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Promoting Customer Success with Diverse Learning Channels

Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly

For recruitment marketing company, SmashFly, training related to the company’s product and industry are crucial for driving customer success and retention. Self-service options enable students to engage with training on their terms - at a time, location, and pace that works best for them.

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Salesforce Formulas for the Everyday Admin

Speaker: Steve Molis, Salesforce MVP

Salesforce is one of the most powerful tools out there for sales and marketing professionals, but it can get unwieldy at times, and trying to figure out how to make someone else’s solution fit your own can be daunting. This webinar will include: Calculating the % of Month Lapsed and Remaining. This is where Steve Molis comes in.

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How to Successfully Coach Your Sales Team to Drive Efficiency

Speaker: Steve Benson, Founder and CEO, Badger Maps

To stay competitive in today’s market, you need to implement a formal coaching approach that is aligned with your buyer’s journey and internal processes to drive results. In this webinar, you will learn how to: Coach your sales team and set them up for success. Fortunately, Steve Benson is here to help you create that approach.