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Is a Sales Operations Career Right for You?

Sales Hacker

The focus is on things like reporting, territory management and later stage tasks such as contract negotiations and finance approvals. This can be categorized into four business objectives. Ability to work in Salesforce, Excel, Visio, Anaplan and other tools including familiarity with marketing software like Marketo.

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Improve Your Pipeline: Let Sales Control the Flow of MQLs (Why It Matters and How to Do It)

Sales Hacker

It’s not a good idea to give your sales managers access to a marketing automation platform like Marketo. Since most sales folks live inside the CRM all day long, a great way to implement the MQL threshold is as a custom object in your CRM — or if you have some type of territory carve custom object already, you can easily add it to that.

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Adapting an ABM Approach for Account-Based EVERYTHING

DiscoverOrg Sales

From a top level, all three are similar in that a targeted and personalized approach is applied to achieving the specific objective of a particular line of business or department within an organization. He goes on to say, “To change [marketers’] objectives, change their compensation. Next, orient your teams around a common objective.

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Bias toward action, the number one trait of successful people!

Tony Hughes

You can use Marketo lead scoring to see which prospect is hot based on rules. By focusing in on them, they gradually lever the boulder forward toward overarching objectives. " Most salespeople have less than 3 on-site meetings in their territory per week. WIGS (Wildly Important Goals).

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Number One Trait of Successful Salespeople

Pipeliner

You can use Marketo lead scoring to see which prospect is hot based on rules. By focusing in on them, they gradually lever the boulder forward toward overarching objectives. Most salespeople have less than 3 on-site meetings in their territory per week. – Peter F. WIGS (Wildly Important Goals).

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Align Marketing and Sales with This 5-Part Gap Analysis

Sales Hacker

from Marketo. Ask yourselves these questions when looking for gap in analytics and reporting across the top of your sales funnel: Are our territories clearly defined? Do we have clear visibility into rep performance along with objectives and KPIs? What is a gap analysis? Gap 5: Analytics and Reporting.

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Implementation Is the Key to Successful Sales Enablement Strategy

Bigtincan

And, as an example, if your sales rep is in charge of the Southeast territory, the AI-powered search ensures they’ll only have to look through content related to their role and territory. Not only that, but any related materials are surfaced at the same time. But the integrations don’t end there.