Sales Hacker

APRIL 17, 2020

Furthermore, research from Marketo found that organizations who used ABM strategies were able to generate up to 27% more sales revenue, achieve a 42% higher conversion rate, and onboard new sales reps 33% faster. Image via Marketo.

Account Based Marketing 75

Account Based Marketing Face-to-face Marketo Lead Rank 75

Zoominfo

APRIL 23, 2020

It should flow in and out of sales and marketing systems, forming a data feedback loop. Many intelligence platforms integrate with other tools in your sales technology stack – your CRM, marketing automation, sales development, applicant tracking systems, and more – making the handling of your data more efficient and synergistic.

Ideal Customer Profile 189

Ideal Customer Profile Prospecting Intent Data Trade Show 189

Sales Hacker

JUNE 22, 2020

The best way to get ahead of the game is to use all the data that you can draw from your critical sales technology. Sales engagement platforms do much more than just helping you to track your sales. Research from Marketo found that organizations using ABM strategies also achieved a 42% higher conversion rate.

Ideal Customer Profile 67

Ideal Customer Profile Tools Account Based Marketing Face-to-face 67

Sales Hacker

FEBRUARY 19, 2019

He also spent close to ten years at Marketo, rose up the ranks and eventually became EVP of worldwide sales. In this Sales Hacker podcast episode , he walks us through his incredible years at Marketo and explains how to be the right person for the job while being a team player. Which is daunting.

Webinar Metrics 11

Webinar Metrics Cold Calling Marketo Hiring 11

Sales Hacker

AUGUST 5, 2019

Sales teams typically live in their go-to sales tools — usually a sales enablement tool like Outreach or a CRM like Salesforce. Marketo or HubSpot). . But marketing teams have a lot of insightful information on prospects living inside their marketing automation tool (e.g., But why the separation?

Account 67

Account Sales Qualified Lead Marketo Lead Generation 67

Sales Hacker

DECEMBER 23, 2019

In most cases, it gives the marketing and the sales group an opportunity or the chance to run various models and understand what the data is telling them and who’s likely to be their next best customer or the next best prospect — and then take action on that data. Jumping into a Startup [8:22].

Relationals 53

Relationals Revenue Scale Marketo 53

Sales Hacker

JANUARY 23, 2018

I can’t believe it’s been 4 years since we threw our first Sales Hacker Conference in September of 2013. 300 people showed up to learn about all the new advancements in Sales Technology. Here’s a screenshot of the first Sales Hacker conference website. Sales Hacker’s Core Message & Vision.

Conference 92

Conference Webinar Metrics Hiring Vendor 92

Mindtickle

APRIL 21, 2022

Hannah : So, Chris, now, I’d really love to get your perspective on some of the things that you’re excited about when it comes to technology: the things that are happening in the world that are going to drive and revolutionize marketing and sales over the next two to five years. He’s now CMO for Coupa Software.

Top of Funnel 52

Top of Funnel Marketing Ideal Customer Profile Hiring 52

Sales Hacker

OCTOBER 7, 2021

Heidi Bullock is an experienced marketing executive who has built a 20+ year career working at both global enterprise technology companies and start-ups. Prior to Tealium, she held leadership roles at Engagio and Marketo. What is one a-ha moment you’ve had in your sales career? It’s always good to know how to do the demo.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

LeadFuze

AUGUST 5, 2021

Trish often remarks on how lucky she is to work with an amazing team at The Bridge Group, helping Sales & Marketing leaders make the big decisions: on implementation strategy, process to improve performance, supporting technology, metrics & measurement. Sales Technology Blog (Smart Selling Tools). The Gist: .

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98