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From the Switchboard to Social Media: A Brief History of Customer Service

Sales and Marketing Management

Smart companies saw the possibilities of cyber customer service from the beginning, and jumped right on that bandwagon. It was a huge leap forward for CS-kind, but email was about to be eclipsed by social media. Don’t @ Me.

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4 Trends Shaping B2B Marketing in 2011

Pointclear

Social media = Lots of room for improvement. A mere 12% of business executives say their companies are using social media effectively, according to a recent study by Harvard Business Review Analytic Services. Social media is like baseball, says Brian Watkins, Social Media Manager of Adobe. Why is that?

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Get It Together! Marketing and Sales Collaboration That WORKS

The Pipeline

Instead of finding a positive solution to honor the common goal of growing the company, the two teams debate who is right. Smart companies today realize the problems of communication breakdown between sales and marketing teams. It’s unproductive…but it doesn’t have to work this way. It’s costing them money.

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26 CRM Techniques and Strategies for Customer Retention

Cience

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. Social media makes it so easy for customers to speak their minds. More and more people are using email and social media to air their grievances about a brand’s poor customer support.

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Outbound Sales vs. Inbound Sales: How to Win Big With Each Strategy

Crunchbase

However, the primary difference between outbound and inbound sales for companies is where the lead originated. An inbound sale begins with the prospect reaching out to your company. They want to know more information, connect with you on social media, or are already confident they are ready to make a purchase.

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Customers From Hell – Top 4 Tips for Handling

Klozers

Customers From Hell can cost your business dearly if they choose to use the internet and Social Media to promote their stories of discontent. Lastly if you have found this post useful please hit the Social Media share button of your choice and also choose to follow us. – See more at: [link]. – See more at: [link]. .

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The Different Inside Sales Roles Explained

Factor 8

That means these folks need more product training, more business acumen training, social media, and more robust sales skills. (We We like Vengreso and Sales for Life for social media skills). Customer expectations are higher here and the goal is for AE’s to actually consult, not just pitch. Won the business? Congratulations.