Sales Enablement Tools Help or Hinder
Score More Sales
FEBRUARY 4, 2015
Every sales leader is told, “buy this sales enablement tool – it will help you so much.” But sometimes these tools hinder our success. For example take Salesforce.com which is the predominant CRM tool sales teams use. In 2013, Merkle Group polled executives in $1B+ companies and found a 63% fail rate. How to find what works with what – you already have tools, right? Tools are just tools – it is the methodology and systems behind them that count.