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Show Me the Money

The ROI Guy

Organizations are more risk averse and frugal than ever, a condition termed Frugalnomics, demanding diligence and assurances that proposed investments deliver a tangible bottom-line impact, positive returns and a quick payback. Over 85% of projects over $50,000 now require a formal business case.

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How to Measure Sales Enablement With Reliable Metrics

LeadFuze

If so, then that could be an indication that something at this point has changed positively! They may not have enough data because they are manually gathering metrics, so it’s time for them to invest in some tools. They can pull assessment data from these tools, but there will still be gaps in the information you get.