Pointclear

APRIL 6, 2017

We work at scale delivering strong ROI by handling the grunt work of prospecting, qualifying, networking, and outreach. Beyond the fact that this is too long, and not well written, it was sent to PointClear, my B2B lead generation services company, that does what they purport to do. Any interest in a short chat?

Outsourcing Services 160

Outsourcing Services Lead Generation Sales Qualified Lead Lead Rank 160

Pointclear

JULY 11, 2011

Competitors may have extensive networks of partner integrators and resellers. Significant market competition from established packaged and on-demand vendors. Competitors may have greater name recognition, larger budgets and more offerings. Extensive pricing pressure from competing services/products at lower prices.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

The Pipeline

MAY 13, 2011

Craig is the leader of the Focus Expert Network, his team is in charge of recruiting, retaining, and managing the amazing Experts that fuel our site. PointClear PD. PointClear PD. Is the salesperson dead? No, the salesperson is as important as ever — but he or she must be better than ever. About Craig Rosenberg. May 16th, 2011.

Report 244

Report Pipeline Top of Funnel Webinar Metrics 244

Pointclear

OCTOBER 24, 2013

Using social networks to listen and engage with buyers, then surrounding yourself with the influencers and experts that your buyers trust on LinkedIn and Twitter. This allows you to then read and share their content across your social networks. Jill also told me people aren’t leveraging their university alumni network to connect.

Oracle 223

Oracle Eloqua Social Media Twitter 223

Pointclear

OCTOBER 1, 2014

Sure—plenty of people are there for Hilary and Bruno, but if you’re there for the spectacular networking, do yourself a favor and download this book. In fact, he has a new eBook that serves as a useful guide to getting the most ROI out of your Dreamforce experience. B2B Sales Sales Leads'

eBook 222

eBook Conference ROI Networking 222

Pointclear

MAY 7, 2013

Click to start video at this point — Tony explains that If you leave it to chance for the buyer to find you, you miss the bigger picture of the buyer''s network. Buyers today are so networked that by the time they find you, they may have already developed their own version of a solution. Understand the Buyer''s Backstory.

Buyer 189

Buyer Buyer Persona Buying Cycle Sales Qualified Lead 189

Pointclear

APRIL 3, 2014

Email, texting, social networking—these certainly have their place in business today, but none of them replaces the power of an in-person connection. Technology provides us with many great tools, but it is the person behind the LinkedIn profile , all the fancy gadgets, and high-tech presentations who actually makes the sale.

Face-to-face 250

Face-to-face Ideal Customer Profile Cold Calling Gatekeeper 250

Pointclear

DECEMBER 12, 2013

put there by networks, for the most part, with good intentions towards fulfilling our desire for entertainment (and generating revenue), but without the situational context that’s required to meet people’s needs. They’re all just derivative sitcoms, reality TV and talking heads ?

Lead Rank 180

Lead Rank Lead Scoring Top of Funnel Harvest 180

Pointclear

JUNE 7, 2011

Today's guest blogger, Craig Rosenberg, is Vice President, Focus Expert Network at Focus , a company whose mission is to make business expertise available to everyone. Craig works with business and industry experts to cultivate the Focus.com network.

Lead Generation 229

Lead Generation Campaigns Sales Qualified Lead Lead Rank 229

Pointclear

SEPTEMBER 26, 2011

They prefer LinkedIn, a professional network that's all about getting business done. The world's largest social network is all about creating conversation, and sometimes the simplest questions provoke the greatest response. After all, 750 million people can't be all wrong. Search for pages of companies you admire for other ideas.

Facebook 216

Facebook B2B Marketing Airlines 216

Pointclear

NOVEMBER 27, 2012

They’ve never worked—have never been good ways to network, collaborate or sell. Most people have poor networking skills and don’t know how to sell very well. Yet we’re not sure what to do. So we mimic what we see. And the cycle continues. Yet there ARE a few Groups out there that are remarkable. The Bottom Line.

Groups 176

Groups LinkedIn Lead Rank Social Media 176

Pointclear

AUGUST 14, 2013

This cross pollination fosters relationships and widens your network. But if you can get to know people on both levels — personally and professionally — you gain a different insight as a salesperson. Leverage Your Social Proximity.

Social Media 203

Social Media Media Twitter Social Selling 203

Pointclear

JUNE 23, 2015

They have four salespeople (implied overhead) and a fledgling distributor network. That is, if anyone knew about the product. The founders are not “sales” people but “product” people. They are not marketers either. They have tackled and surmounted huge technical hurtles, but they refuse to put any sustained effort into sales and marketing. (A

Marketing 100

Marketing Hiring Construction B2B 100

Pointclear

OCTOBER 31, 2013

This cross pollination fosters relationships and widens your network. But if you can get to know people on both levels—personally and professionally—you gain a different insight as a salesperson. Peter Bourke, The Complex Sale, Unselling: The Less You Sell, the More You Win. Click to start video at this point —Want to win more?

Follow-up 207

Follow-up Lead Rank Lead Scoring Social Media 207

Pointclear

AUGUST 21, 2012

Such a failure may happen in many types of systems, including power transmission, computer networking, finance, bridges, sales and marketing, (the last two are our words). A cascading failure is a failure in a system of interconnected parts, in which the failure of a part can trigger the failure of successive parts.

Marketing 168

Marketing ROI Follow-up Lead Generation 168

Pointclear

APRIL 4, 2011

Manufacturer's dealing with OEM and distributors—trying to develop marketing and lead programs for a distributed partner network. In your article you mention the need to solve key vertical challenges. Can you provide a couple of examples? Sports and Entertainment delivering personalized messages to drive more ticket sales.

Marketing 173

Marketing Vendor Enterprise Enterprise 173

Pointclear

JANUARY 11, 2011

No longer will companies buy data from one vendor but rather they will create a network of data providers to deliver to them the specific information in their target markets. Data will become an integral component for predicting the likelihood of Inside Sales success.

Inside Sales 185

Inside Sales Top of Funnel Ideal Customer Profile Lead Rank 185

Pointclear

DECEMBER 20, 2011

Craig Rosenberg , Vice President, Focus Expert Network, Focus.com Five Reasons Your Lead Generation Campaigns May Not Be Working. Jeff Pedowitz , President and Chief Executive Officer, The Pedowitz Group Jeff Pedowitz on The State of Marketing Automation.

Outsourcing Services 169

Outsourcing Services Social Media Marketing Lead Generation 169

Pointclear

SEPTEMBER 24, 2015

But even better are smaller intimate places, like Executive Dinners and Networking Events to form relationships with your buyers. Direct mail can be strikingly effective here if the perceived value is right. In person events are fine as giant trade shows with a big booth space.

Account Based Marketing 100

Account Based Marketing Lead Generation Cost per Lead Account 100

Pointclear

APRIL 25, 2011

On the flip side, if you produce great content, your network will serve as a traffic generator for you. What drives social media engagement? Sharing great content. If some of it isn’t yours, you’re serving as a traffic generator for others. Crafting your own thought leadership content sets your company up as an expert.

Lead Gen 197

Lead Gen Lead Rank Lead Scoring Leads 197

Pointclear

MARCH 12, 2013

For instance, people might think they know how to evaluate something like network optimization software. They’re less likely and more reluctant to talk to a new vendor, because they expect that vendor’s going to try to close them. Second, behavior changes depending on whether customers think they know how to buy.

Research 253

Research B2B Sales Qualified Lead Lead Rank 253

Pointclear

JANUARY 31, 2012

Such as: Buyers have more expansive networks that participate in decision-making. In a recent article I wrote, 5 Ways New Buyer Behaviors Are Impacting B2B Sales , I highlighted buyer behaviors that relate to what buyers are now doing and how expectations are changing.

Sales Process 194

Sales Process Lead Rank Sales Qualified Lead Buyer 194

Pointclear

JULY 11, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. According to a recent report by Custora, customer acquisitions from email marketing have quadrupled since 2009, exceeding that of leading social networks. B2B Buyers: Traits by Generation [Infographic].

B2B 193

B2B PointClear Marketing Lead Rank 193

Pointclear

SEPTEMBER 12, 2011

Creation of an employee social network. Creation of a customer social network and product social network. Chatter Service will also connect to public social networks, such as Facebook, extending the community far beyond the boundaries of a traditional self-service portal. This launches in Winter 12.

Jigsaw 150

Jigsaw SalesForce Ideal Customer Profile Scale 150

Pointclear

MAY 1, 2012

Contrasted with a lower-value, more transactional product, complex sale lead generation requires greater levels of personal engagement to do the following: Identify and navigate the decision maker/influencer network. Qualify prospects around required criteria. Begin to build trusted relationships. Confirm willingness to take action.

Cost per Lead 181

Cost per Lead Lead Rank Lead Generation Marketing Qualified Lead 181

Pointclear

APRIL 13, 2012

He’s also been featured by Forbes, CMO Network, Mashable, Huffington Post, NPR, Financial Times, Adweek, and Reuters. He notes they are on social networks looking for that information, talking to peers, and just trying to figure out how to solve their problem.

Marketing 169

Marketing Social Media Scale Trade Show 169

Pointclear

MAY 2, 2012

He likes both Cisco’s The Network and Intel’s Free Press for reinventing their press rooms as media organizations. how networks are transforming education or how television is becoming an interactive experience.

Social Media 180

Social Media Media Inbound ROI 180

PandaDoc

SEPTEMBER 2, 2020

The PointClear founder invites interaction with B2B sales, marketing, and c-level execs through his (and guest bloggers) frequent posts. With this unique approach, we’ve trained over 75,000 sales professionals at companies such as Sprint, Oracle and Juniper Networks. VanillaSoft Blog.

Top of Funnel 98

Top of Funnel Sales Management Hiring Lead Rank 98

Pointclear

NOVEMBER 20, 2012

SMA promotes professional development, peer networking, best-practice research and thought leadership among professionals who manage, coach and support sales organizations. I am pleased to have as my guest today Bob Kelly, the Chairman of The Sales Management Association.

Sales Process 165

Sales Process Social Media Hiring Sales Qualified Lead 165