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4 Keys to Exceeding the Expectations of the Evolving Customer

Sales and Marketing Management

As senior vice president of SMB marketing at Salesforce , Marie Rosecrans focuses on empowering small and medium businesses with the tools and resources they need to grow.

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PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

That source of truth is a great tool for achieving transparency in Salesforce. We build pipeline and velocity through our sequences and sales engagement tool, as well as signals for our team, to make sure that we’re on track. After ADP, I got into the CRM space through companies like Vantive (bought by PeopleSoft).

Scale 102
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How one company’s disciplined, targeted approach to demand generation delivered big results

Mereo

This significant increase in revenue positioned JD Edwards for a premium sale price when they merged with PeopleSoft. With the Revenue Delivery System, JD Edwards grew $400 million in topline revenue in two years.

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Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Andrea has led numerous sales initiatives and teams at enterprise software and solution providers, including Varolii, IBM, Symphony Technology Group, Vitria Technology, DigitalThink, and PeopleSoft. The tools, training, and coaching that she provides helps the reps grow and achieve the next level of sales success.

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PODCAST 77: Navigating the Pace and Pressure of Startup w/ Vikas Bhambri

Sales Hacker

Because they already have tools in place, they have people in place, they have processes in place. I came into Oracle via the PeopleSoft acquisition where I was a sales engineer. We’re saying “okay, yes we understand and this is what our product does.” How do we actually live within that environment? Walk us through that.

Oracle 50
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PODCAST 41: Helping Marketo IPO and Achieve Hyper Scale with Bill Binch, CRO of Pendo

Sales Hacker

He’s had sales leadership experiences at Oracle, PeopleSoft, and BEA Systems. My job [at Marketo] was to hire the enterprise leader and make sure that they were awesome at what they did, make sure that they had the tools and the things they needed to go and recruit and train and bring on the best enterprise sales talent in the world.

Scale 13