Medical device sales – tips to leverage the power of storytelling – An STC Classic
Sales Training Connection
AUGUST 16, 2013
Storytelling in medical device sales is a powerful and effective tool for selling to doctors, administrators, and clinical staff. A Classic - '63 Corvette. Sales and storytelling – a powerful combination! We’ve written extensively about the power of storytelling noting that success comes more quickly to sales reps who are able to share engaging stories that resonate with the listener.
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