Using Data in Sales for Better Prospecting!

The Sales Hunter

ReachForce recently interviewed me on the importance of using data when prospecting to determine if you are dealing with a true prospect, or merely a suspect. Blog Professional Selling Skills Prospecting data prospect prospecting ReachForce

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How to Create a Love Affair Between Sales and Marketing

Salesfusion

Sales reps ignore 50% of marketing leads (according to ReachForce ). The relationship between sales and marketing can best be described as symbiotic.

Pipeline Marketing must include Sales in 2017

Jeff Davis

The 2016 State of Pipeline Marketing Report (sponsored by Bizible, Heinz Marketing, Radius, Reachforce, and Uberflip) shares a lot of strategic and tactical information that many B2B marketing teams can benefit from. As B2B companies look into 2017 they should not only look at how Marketing can generate more revenue but how Sales can help pull through these strategies.