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Customer References & Buyer Confidence

SBI

Customer References & Buyer Confidence. By David Sroka, Point of Reference. Enter Customer References You may have noticed one exclusion from the sales and marketing activities listed above. Customer references. Later stages require ROI studies, reference calls and site visits. It’s not new.

Buyer 115
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How to Create an Effective Cross-Cultural Training Program

Sales and Marketing Management

Though technology has brought people together, the cultural differences gap has not narrowed, hence the need for cross-cultural training programs. So, how do you create an effective cross-cultural training program? When preparing a cross-cultural training program, you should put in mind the intended audience. What to Include.

Training 218
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Do Your Salespeople Have the Ability to Push Back?

Anthony Cole Training

One of the most important skills that a salesperson needs to possess is the ability to engage in what I refer to as “appropriate and respectful confrontation” with a prospect…at least when the need arises. For the sake of simplicity, let’s just refer to that as the ability to push back.

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[Checklist] How to Choose a Sales Training Provider

RAIN Group

When you invest in sales training, you’re committing time and resources with the distinct possibility of failure. From misaligned goals to lackluster adoption, there are many reasons why sales training doesn’t achieve desired results. Proper planning is a must for sales training that works.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Was the Easter Sermon About Salespeople?

Understanding the Sales Force

Whether it’s Catholics who the Priest referred to, Jews that I referenced, various other Christian denominations, Muslims, Buddhists, Hindus, and more, we are all members of a group – a congregation, and a religion. They should be attending weekly training. And it doesn’t have to be Baseline Selling training.

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What are Soft Skills in Sales?

Anthony Cole Training

Selling is a different animal and you will often hear the term “soft skills” in reference to training a salesperson. It would be great if you could hand a new salesperson a manual, ask them to read it, take a knowledge test and they could successfully begin their job. What are soft skills in sales?

Examples 264