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Research and Resources

Sales and Marketing Management

Here is some research we leaned on heavily for this report that can help you plan […] The post Research and Resources appeared first on Sales & Marketing Management. It’s helpful to understand emerging trends, participants’ preferences and key elements of program structure.

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ZoomInfo’s 2022 Sustainability Report Recap

Zoominfo

We’re excited to announce that our annual Sustainability Report has just been published. This report looks at our environmental, social and governance responsibilities over the past year, along with our short- and long-term goals. You can read the full report here. Here are some of the highlights.

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Sales Reporting: A Guide to Creating Useful Sales Reports

Zoominfo

Sales reporting helps managers track and monitor progress to keep a pulse on sales cycle profitability. This data functions as a roadmap to maximizing productivity and reducing resource waste. With B2B sales reports, sales leaders can decide which ways to: Adapt sales strategies Improve sales rep performance Optimize sales cycles.

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Top 10 Sales Enablement Resources for 2024

Highspot

To get ahead and stay ahead, let’s take a look back at 2023’s best resources chock full of insights that defined success in the years past. RESOURCE: SKO Success Kit : A sales kickoff toolkit ready to equip sales teams with essential resources, templates, and guidance for a prosperous SKO.

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. Database benchmarks for education and resource prioritization. New tactics to acquire data to reach marketing goals.

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Sales Reporting: A Guide to Creating Useful Sales Reports

Zoominfo

Sales reporting helps managers track and monitor progress to keep a pulse on sales cycle profitability. This data functions as a roadmap to maximizing productivity and reducing resource waste. Our post today covers what goes into an accessible and effective B2B sales reporting for your sales team to work off, as a blueprint to victory.

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What is Enterprise Resource Planning (ERP)

Apptivo

All About Enterprise Resource planning. ERP, or Enterprise Resource Planning , is a type of system or software used by organizations to manage processes and automate activities such as accounting, project management, risk management, compliance. Generate financial reports. The Human resources management module.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. reporting that technographic data is either somewhat important or very important to their organization. Download the report to learn more! In fact, the majority of respondents agree—with 72.3%

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.