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Strategic Email Marketing Drives Breakthrough Customer Retention Results

SalesFuel

Strategic Email Marketing Drives Breakthrough Customer Retention Results Why Use a Cross-Channel Marketing Approach? of B2C marketers say they use this marketing channel Social Media: 80.3% Social Media: 56.7% Plus, brands that increase customer retention by just 5% see increased profits of 25–95%!

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8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing.

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The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

Compared to its humble beginnings, social media marketing has become a staple in the B2B community with more than $5.4 billion spent on social marketing efforts in the United States alone in 2016 ( source ). However, 14% of B2B companies still refuse to participate in social media initiatives. Customer retention.

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5 Ways to Improve Customer Retention With Storytelling

Zoominfo

This statement pops up during every conversation about customer retention for one simple reason— it’s true. But brands can also increase customer retention by enabling customers to visualize a satisfying conclusion. With that being said, resist the urge to manufacture values for the purpose of increasing customer retention.

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How to Close More Deals with Social Media

Alice Heiman

Today, for most sellers, that process should include using social media. So, let’s take a look at how to use social media throughout the sales process. . It seems that many sellers are using social media to prospect, but don’t find ways to intertwine social media throughout the entire process.

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. Meanwhile, social media focuses on the top of the funnel, building brand awareness and starting relationships with people.

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26 CRM Techniques and Strategies for Customer Retention

Cience

Although new sales are important, smart companies also focus on retention. What Is Customer Retention? Customer retention means keeping the clients you already have. Companies that neglect retention do so at their own risk. Companies that neglect retention do so at their own risk. Customer Retention Strategies.