Zoominfo

JANUARY 29, 2018

From event planning to trade show design, there’s a little something for everyone. 5 Reasons to Send Employees to Trade Shows and Conferences. 6 Ways to Stand Out in a Trade Show Exhibit Hall. When it comes to B2B marketing tactics, no strategy has stood the test of time quite like the trade show.

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

Highspot

JANUARY 19, 2022

But regardless of their focus, programs designed for junior- and senior-level salespeople will target the same things: the sales cycle and buyers’ journey, engagement strategies, negotiation, and tips and tricks for closing deals. Sales Training Programs for Beginners. The Brooks Group. Challenger. Corporate Visions.

Training 92

Training Lead Rank Hiring Course 92

Customer Centric Selling

JUNE 12, 2013

While not nearly as pervasive as they were, many companies relied upon trade shows as a way to identify new opportunities. Large sums of money were spent on trade show booths where the vast majority of the audience consisted of mid to low-level staff incapable of allocating unbudgeted funds to new initiatives.

Trade Show 53

Trade Show Training Demographics Face-to-face 53

Customer Centric Selling

SEPTEMBER 16, 2015

For vendors selling complex big ticket items, website leads remind me of the bingo cards from trade shows. Think for a minute of the level of people that attend trade shows. They were distributed to sellers for follow-up after trade shows. They seem sure their old selling approaches will still work.

Top of Funnel 40

Top of Funnel Sales Qualified Lead Trade Show Telecommunications 40

The Pipeline

JANUARY 16, 2012

John: No no, my people have to go out find leads and prospect, in fact, I wish they would do more; but they work trade shows, networking, cold calls. Had I allowed myself to go down the “wow is me, we are different” road, there would have been no sale, or a much longer sale cycle. Sales Bloggers Union.

Pipeline 214

Pipeline Hiring Cold Calling Lead Rank 214

The Pipeline

APRIL 29, 2011

There’s so much that’s wrong with the traditional sales funnel, and it’s gotten worse in the Sales 2.0 For example, get so-called leads from mailings, trade shows, advertising, networking, newsletters, and speaking. Sales Bloggers Union. Sales Compensation. Sales Cycle. Sales eXchange.

Lead Generation 257

Lead Generation Sales Qualified Lead Top of Funnel Pipeline 257

Customer Centric Selling

MARCH 20, 2013

The buying behavior we described in Rethinking the Sales Cycle (McGraw-Hill, 2010) has become a snowball rolling down a hill gaining speed and momentum. Painting with a broad brush, today buying cycles start primarily in one of two (2) ways: 1. Need some help with your sales performance?

Buying Cycle 45

Buying Cycle Training Lead Rank Lead Scoring 45