Part 1: 21st Century Selling: Unlocking the Power of Mobile Devices to Improve Performance & Grow Sales

The Brooks Group

Manager with Lenati and leads Lenati’s Sales Optimization Practice. Lenati’s solutions for sales strategy and design, segmentation, account planning, field enablement, partner channel development and sales measurement have been deployed at leading technology, software, and telecomm companies including Adobe, Google, T-Mobile, WebTrends and many more. Sales Performance ImprovementThis post is by Mark Ippolito. Mark is a Sr.

Part 2: 21st Century Selling: Unlocking the Power of Mobile Devices to Improve Performance & Grow Sales

The Brooks Group

Manager with Lenati and leads Lenati’s Sales Optimization Practice. Lenati’s solutions for sales strategy and design, segmentation, account planning, field enablement, partner channel development and sales measurement have been deployed at leading technology, software, and telecomm companies including Adobe, Google, T-Mobile, WebTrends and many more. Figure 2 - Research study participants prioritized Sales Effectiveness for investments in mobile device enablement.