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The Evolution of CRM: What’s Next?

Miller Heiman Group

The first major wave of computer-based CRM hit in July 1993, led by Tom Siebel, who designed the landmark on-premise CRM product, Siebel Systems. Expertise on individual accounts was the name of the game.

Siebel 71
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How a Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org

Vendor Neutral

Leverage the right sales technology to support a customer-centric approach, including effectively onboarding and everboarding reps. Craig Nelson, CXera Over the years Craig Nelson has focused his efforts on building technology companies and enabling them to drive profitable revenue. Evolve away from product and toward value.

Siebel 59